"Orimi-trade". Big family of princesses

The most popular tea on the Russian market bears a truly Indian name - Princess Noori, immediately defining the national roots and high quality of the product. In his collection there are many gold, silver and bronze awards, prizes and diplomas from various associations and organizations. It combines the best indicators of price and quality, which captivates the client and makes them become attached to him even more.

History of creation

The Princess Nouri tea brand belongs to the Orimi Trade group of companies, whose representative offices are currently open in 35 countries around the world. It is the largest manufacturer of packaged tea, ground and instant coffee in Russia and throughout the post-Soviet space. Its tea-packing factories are considered the largest in the CIS and equipped with the latest equipment, which allows constantly expanding the range and delighting customers with new packaging and new types of products.

Tea Princess Nouri is the company's most titled product. For many years in a row it has received the main prize of the National Trade Association in the nomination "Product of the Year". To estimate the scale of demand for this brand, it is enough to say that its market share is about 20% of the total tea consumption.

The photo below shows the most popular types of Princess Noori tea. Vysokogorny and Pekoe are the leaders in sales within the brand.

The history of the brand began in 1995, when the first Princesses “appeared” on the market - these were Nuri, Gita and Java. After the official visit of the General Director of "Orimi Trade" to India, new varieties of tea appear on the market, a line of tea flavoring is being built at the main factory "Orimi".

Soon the consumer will be offered flavored princesses with the taste of apple, currant, raspberry, wild berries, strawberry with cream and others.

Inside the Orimi tea-packing factory

Today, Princess Noori black tea can be bought at:

• sachets;
• pyramids;
• sheet;
• granulated.

Products are sold both in traditional cardboard packs, and in sealed cans, gift boxes dedicated to the New Year and other holidays. The huge scale of production, constant updating of the range, consistent quality and taste have made the product not only popular, but also loved in many countries around the world.

Range

The range of the trademark is represented by Ceylon, Indian and Kenyan black tea, which make up the following collections:

• Ceylon highlands;
• Choice;
• Kenyan black;
• flavored;
• tea in pyramids.

Alpine tea is the very first collection of the brand. It is represented by a sheet, bagged long leaf and granular product. It is positioned as a strong Ceylon tea with a bright taste, rich color and aroma, which is quickly brewed in a cup or teapot and is ideal for morning tea drinking. Tea is grown in Sri Lanka on plantations above 1000 meters above sea level.

Selected - a collection that includes several different varieties of tea in terms of taste and aroma.

• Earl Gray - the best English tea with bergamot, Ceylon leaf.
• Ceylon pekoe is a light, fragrant tea made from young leaves rolled across rather than lengthwise. Leaf, Ceylon.
• Large-leaf - Ceylon lowland tea, leaf, requiring a slightly longer brewing to reveal the fullness of taste and aroma.
• Ceylon Bouquet is a leaf product with tips that has a delicate aroma and rich taste. Consists of several varieties of tea leaves.
• Indian bouquet - Assam loose leaf tea, blended with buds. Gives a strong infusion, exquisite aroma, light freshness.
• Ceylon Selected is a packaged small-leaf product for single brewing with a rich infusion color and traditional taste.

Princess Noori of Kenya is a bagged tea for lovers of a strong and rich product, as well as a drink with milk. Gives a red-brown color to the infusion, confirming its African origin.

The assortment includes a wide range of flavored tea products in bags. This is a small-leaf blended black tea with pieces of fruits and berries, with flavors identical to natural ones. The collection is represented by the following items:

• Bergamot;
• Black currant;
• Lemon;
• Apricot dessert;
• Raspberries;
• Strawberry;
• Strawberries with cream;
• Berries;
• northern berries;
• thyme and strawberry;
• orange and lemon;
• Apple in caramel;
• Blueberries and mint;
• Vanilla cranberry with cinnamon;
• Orange and chocolate.

Tea in pyramids is represented by such products as:

• Black with currant;
• Ceylon pekoe;
• Black with lemon;
• Ceylon bouquet.

This is a selected tea that gives a rich color and a refined aroma. Green is not yet in the Princess Noori collection. Not so long ago, the brand introduced a large package of High Mountain tea 100 bags and loose tea 250 gr.

True connoisseurs of the aromatic drink have appreciated the tea "Princess Noori". Therefore, its popularity is very high. The most important thing in tea is the perfect unique taste and enchanting aroma, which is what "Princess Nouri" embodies in reality.

Main varieties

The tea manufacturer "Orimi Trade" LLC, which is located in St. Petersburg, took care of the taste, packaging, price. "Princess Noori" is one of the best Ceylon varieties. This brand includes 5 main ones:

• Best- a variety of loose-leaf tea.
• Pekoe- one of the most beautiful leaf teas.
• Bouquet And Extra. These are two types of tea, which include kidneys.
• Amazing and flavorful Earl Gray.

Best. A variety of large-leaf tea that grows mainly on the plains. The peculiarity of this tea is that it needs to be brewed longer, but this is precisely what expresses the unique taste.

Pekoe. It differs from the rest in its individuality, and it manifests itself in the fact that its leaves are twisted in a special way. In ordinary tea, this happens along the length of the leaf, but here it happens along the width. According to this principle, only young and green leaves can be twisted, after which the tea conveys a unique taste.

Bouquet. It differs from the rest in that it contains tips, or, more simply, kidneys. It stands out for its pleasant color, chic and persistent smell.

Extra. This tea combines two varieties, in addition, they contain buds. This interaction gives a unique taste and delicious aroma of tea.

Earl Gray. drink with the addition of a drop of bergamot. Such tea is considered traditional in England. had the honor to spread the use of this tea in Europe, and received knowledge about it from a Chinese aristocrat.

selective. Pouches with two compartments for one-time brewing. The tea has a pleasant smell, tastes strong and slightly astringent. It is well infused and conveys ideal taste qualities. The main advantage is excellent and instantly brewed.

"Princess Noori Alpine"

The ideal climate, the height of growth of 1000-2500 m above sea level make this species exquisite and original. It is a loose leaf tea. Quickly brewed, but the taste remains unique. Most suitable for early breakfast, picnic in nature.

Granules are an important component, with the help of which the fullness of taste and aroma is achieved. Alpine granulated tea "Princess Nouri", the price of which is quite democratic, has firmly taken its niche among other types of drink.

"Princess Noori Alpine" in two-chamber bags, equipped with labels, quickly infused. This tea is very suitable for tea drinking at work or on the go.

Also for sale tea "Princess Nuri Alpine" in tea bags for one time without labels. This type of drink can be brewed both in cups and in a teapot. In both cases, a good drink with an amazing invigorating taste is obtained.

Kenyan

This species grows in Kenya, almost at the very equator. Plantations appeared only at the beginning of the 20th century, but this did not prevent him from becoming one of the most popular species. Milk goes well with it.

"Princess Noori of Kenya" is ideal for one-time brewing. There are shortcuts for ease of use. The lands of Kenya and the peculiar climate ensured the high quality of this tea. It has a pleasant smell and is considered quite tasty.

Also available tea "Princess Noori of Kenya" for single use, where there is no label. All the same incomparable tea, in very small bags, which ensures product savings.

Original

Classics of the genre in tea. It has a very pleasant taste, mild smell, but strong enough. It contains quite a bit of bergamot, which only improves the taste of tea, but at the same time, bergamot is not felt at all.

"Princess Noori original", two-chamber bags with label

It includes such varieties of tea as Kenyan, Ceylon and Indian. All these varieties together create a unique fairy tale of taste sensations. This tea has a huge number of flavors that speak of its uniqueness.

"Princess Noori Original" is also available without labels. All the same fee, but it is already applied for brewing in a teapot.

Tea with fruit flavors

Such drinks are for those who love something special. The manufacturer offers 13 types of amazing tea with the taste of different fruits and berries. The basis is Ceylon tea "Princess Noori".

• Bergamot. High-quality and pleasant taste of tea with the smell of bergamot. The common name for this tea is Earl Grey.
• Lemon. It tastes like fresh and sour lemon. Thanks to this type of tea, the hassle of slicing citrus is eliminated.
• Strawberry. The tea has the taste of sweet strawberries, it seems that this is a delicious dessert.
• Black currant. Taste, familiar from childhood, healthy and tasty berries. Suitable for tea drinking in the family circle.
• Apple. Strong and fragrant with the aroma of summer apples.
• Raspberries. The taste of ripe raspberries will remind you of a distant childhood, where raspberry jam was a favorite treat.

exotic flavors

• Cherry. Pleasant cherry flavor that will help to refresh in hot weather.
• Apricot and peach. Amazing taste and aroma of sunny fruits, which is definitely worth a try.
• Apple with cinnamon. A very interesting combination that will give you a truly heavenly pleasure.
• orange and tangerine. Tea that will remind you of a fabulous and bright holiday
• Strawberries with cream like a sweet dessert. An interesting flavor combination that is sure to please.
• "Princess Noori strawberries for dessert." Excellent tea with pieces of fresh strawberries. The drink will give a truly heavenly pleasure.
• Apricot dessert. Tea with the aroma of apricot and pastries. Quite an interesting flavor range that will not leave anyone indifferent, especially children.
• orange in chocolate. Delicious tea with aroma of chocolate and oranges.

Tea for all occasions

It is worth noting that tea "Princess Noori" does not belong to the elite. Fans of this drink claim that it is too viscous and bitter. Sometimes it even provokes heartburn. There are cases of shortage of 1-2 sachets in the package. But the low price of the product more than covers all its shortcomings.

To attract buyers, the manufacturer was one of the first in Russia to start producing flavored collections. The range is huge. Each fan of "Princess Noori" will be able to choose tea with their favorite aroma and taste. Such tea, as a rule, is produced in bags. This makes it convenient to use. Great for breakfasts, picnics.

Despite the fact that "Princess Noori" is not expensive, it has a pronounced aroma and a peculiar taste. It has a unique bouquet, gives a wonderful feeling of cheerfulness, charges with lightness and good mood in the morning.

"Princess Noori" is a classic black long leaf tea at a reasonable price. Under this brand, more than 20 varieties of loose and bagged tea are combined. Among such a variety of tastes, even in a large family, everyone will find a variant of a fragrant hot drink to their liking.

"Princess Noori" is produced by the Russian leader in the tea and coffee market - the OrimiTrade group. For the manufacture of the drink, high-quality tea leaves from Ceylon, India, Kenya are used, which undergo special processing and packaging at the group's own factory - Orimi. Orimi's quality control system includes:

• selection of raw materials of the highest quality;
• the latest technologies for processing, sorting, packaging tea leaves;
• development, evaluation of the recipe;
• creation of the most reliable packaging materials;
• assessment of the quality of finished products.

The manufacturer "Nuri" regularly invites Indian, Ceylon and Kenyan experts in the "tea business" to Russia in order to modernize production in a timely manner. The trademark "Nuri" is more than 20 years old, the drink not only fell in love with Russian "tea lovers", but also earned the Quality Mark from the Russian Union of Consumers.

Assortment and varieties

Nuri tea is produced in several types: small and large-leaf, granulated and, traditionally, for quick and convenient preparation - in bags.

Leaf varieties

Consider loose tea "Princess Noori".

Alpine leaf and granular

Variety "Vysokogorny" refers to small-leaf, so it is brewed very quickly. “High-mountain” tea “Princess Noori” is a Ceylon tea leaf, which gives the drink a rich, tart taste with the aroma of mountain plants. Also available in granular form.

Earl Gray

English traditional tea "Nuri" Earl Gray (translated "EarlGrey" as "Earl Grey") with the addition of a leaf of bergamot. The "author" of the recipe is considered to be the real-life Count Charles Gray, who lived in England in the 18-19 centuries. Although, according to legend, the count did not guess to add bergamot to black tea himself, but brought the recipe so beloved by many from a trip to China.

Large Leaf (Princess Noori Best)

Large-leaved 'Princess Noori' is grown in the plains of Ceylon. Tea "Nuri" Best will require a longer brewing so that the leaf has time to give boiling water all its taste, smell, useful properties.

Ceylon pekoe

This variety is distinguished by a special way of preparing tea leaves, the leaves of which are twisted across. Unlike the traditional method (rolling the tea leaf lengthwise), only young succulent leaves can withstand this method of twisting. Therefore, Ceylon bakery has a special delicate taste.

Ceylon bouquet

According to the Bouquet recipe, tea leaf buds are added to the traditional Ceylon leaf (tips - “tippy”, from the English “tip” - “top”). Their difference is the increased content of caffeine (compared to regular tea leaves), but without the sharpness inherent in strong tea leaves. That is, “Princess Noori” tea “Ceylon Bouquet” with “tippy” turns out to be super tonic, but at the same time delicate in taste.

Indian bouquet

Tea from the Indian state of Assam, with the addition of tea buds. It is grown in the Brahmaputra river valley. Assam-harvested tea leaves and buds have a spicy floral aroma with honey notes.

Kenyan

On the plantations of Kenya (Great Rift Valley) they collect tea leaves, which are recognized by "tea lovers" all over the world. Excellent palatability of the leaf provides generous sun with heavy rains, characteristic of the Kenyan plateau. Kenyan tea "Princess Noori" is distinguished by its strength and fresh aroma.

tea bags

Under the brand "Princess Noori" a wide range of tea bags is produced.

Alpine

Variant of tea "Princess Noori" "High-mountain" - a small tea leaves, packaged in standard bags for instant preparation.

Ceylon selected

A feature of the "Ceylon Selective" is packing in two-chamber bags (two bags with one common side). Such packaging speeds up the process of brewing tea.

Packed black tea with berry and fruit flavors

The trade line of tea "Princess Noori" presents a variety of flavors that are loved by connoisseurs of berry and fruit teas:

• blackcurrant (in the composition - pieces of berries);
• lemon (with citrus zest);
• apricot (the aroma of the drink imitates apricot jam and the smell of freshly baked buns);
• raspberry (with dried raspberries);
• strawberry;
• a mixture of blackberries, raspberries and blueberries (forest berries);
• "northern berry" mix of cloudberries and cranberries with lingonberries;
• lemon-orange (added orange and lemon zest);
• strawberries with thyme (this variety is especially useful during the SARS season);
• blueberry mint;
• strawberries with cream;
• cranberry-vanilla (with a rich cinnamon aroma);
• chocolate orange;
• apple caramel.

A special type of packaged brew - pyramids from "Princess Nuri". It is represented by three flavors - pekoe, lemon, blackcurrant.

There is no green tea in the line, "Nuri" is a classic black long leaf tea in the best traditions of Ceylon, India and Kenya.

Reviews about tea "Princess Noori"

We present to your attention some real reviews left by visitors to our site through the comment form located immediately below the article. If you want to add a review or leave your own, then please, you are welcome, the comment form is always at your disposal.

Svetlana: "Princess Noori" is taken to the office all the time. Inexpensive, but very tasty tea, many different tastes, you can treat yourself to a variety. For myself, I chose "Vysokogorny" in bags and blackcurrant in pyramids. But I also drink brewed leaf tea with pleasure - it infuses quickly and I like the taste.”

Igor: "Princess Nuri" pleases, first of all, with a democratic price. For a large family, where everyone drinks tea, from young to old, it turns out quite affordable. We buy “Princess” in several versions at once - my wife and I love Nuri leaf tea Pekoe and Indian bouquet. Grandfather "hooked" on the one with the taste of northern berries. And my daughters like strawberries with cream and raspberries.”

Also in the reviews about "Princess Noori" "tea drinkers" note the availability of tea on sale - you can buy it in almost any grocery store.

How much does Princess Nouri tea cost?

Prices for tea "Princess Nuri" are available to most Russian residents (they differ in different regions and localities):

• a small pack with 25 bags can be bought for 35-50 rubles. (the same price for granulated tea);
• a pack of 100 bags will cost 150-180 rubles;
• a standard box of loose tea (weight 100 g) will cost 70-80 rubles.

Additional Information! In the same price range, you can buy varieties of "May" tea, "Lipton", as well as other brands from "OrimiTrade" - teas "Princess Kandy", "Princess Java", "Princess Gita".

"Princess Noori" - a personal recipe

On the basis of the classic "Princess Noori" black tea leaf, you can prepare a hot and healthy drink for every taste. To do this, use fees of dry herbs, berries, roots of medicinal plants. In the autumn-winter period, the following will come in handy:

• linden flowers;
• rosehip berries;
• oregano;
• sage.

All these herbs help to strengthen the immune system, have anti-inflammatory properties.

Making tea is easy (recipe for 2 cups):

1. Rinse the teapot with boiling water first.
2. It will take 2-3 tsp. "Princess Noori" (any leaf tea to taste).
3. Add 1 tsp to the tea leaves. dry collection of grass (or berries).
4. Pour boiling water over the collection (1 tbsp is enough).
5. Wrap the teapot with a kitchen towel.
6. After 10-15 minutes, the tea is ready, pour into cups, diluted with hot water.

Note! Individual allergic reactions are possible on herbal preparations, there are contraindications. In the presence of chronic diseases, you must first consult with your doctor.

One of the most popular brands in our country is also Greenfield tea. In the next video, he is compared to "Princess Noori". Which tea will win, see here:

Tea "Princess Noori" is a drink designed for daily use. It is easy to prepare, affordable, offers a wide range of flavors for lovers of leaf and tea bags. Black "Nuri" will be a pleasant event of weekdays and holidays.

The most popular tea on the Russian market bears a truly Indian name - Princess Noori, immediately defining the national roots and high quality of the product. In his collection there are many gold, silver and bronze awards, prizes and diplomas from various associations and organizations. It combines the best indicators of price and quality, which captivates the client and makes them become attached to him even more.

History of creation

The Princess Nouri tea brand belongs to the Orimi Trade group of companies, whose representative offices are currently open in 35 countries around the world. It is the largest manufacturer of packaged tea, ground and instant coffee in Russia and throughout the post-Soviet space. Its tea-packing factories are considered the largest in the CIS and equipped with the latest equipment, which allows constantly expanding the range and delighting customers with new packaging and new types of products.

Tea Princess Nouri is the company's most titled product. For many years in a row it has received the main prize of the National Trade Association in the nomination "Product of the Year". To estimate the scale of demand for this brand, it is enough to say that its market share is about 20% of the total tea consumption.

The photo below shows the most popular types of Princess Noori tea. Vysokogorny and Pekoe are the leaders in sales within the brand.

The history of the brand began in 1995, when the first Princesses “appeared” on the market - these were Nuri, Gita and Java. After the official visit of the General Director of "Orimi Trade" to India, new varieties of tea appear on the market, a line of tea flavoring is being built at the main factory "Orimi".

Soon the consumer will be offered flavored princesses with the taste of apple, currant, raspberry, wild berries, strawberry with cream and others.

Inside the Orimi tea-packing factory

Today, Princess Noori black tea can be bought at:

• sachets;
• pyramids;
• sheet;
• granulated.

Products are sold both in traditional cardboard packs, and in sealed cans, gift boxes dedicated to the New Year and other holidays. The huge scale of production, constant updating of the range, consistent quality and taste have made the product not only popular, but also loved in many countries around the world.

Range

The range of the trademark is represented by Ceylon, Indian and Kenyan black tea, which make up the following collections:

• Ceylon highlands;
• Choice;
• Kenyan black;
• flavored;
• tea in pyramids.

Alpine tea is the very first collection of the brand. It is represented by a sheet, bagged long leaf and granular product. It is positioned as a strong Ceylon tea with a bright taste, rich color and aroma, which is quickly brewed in a cup or teapot and is ideal for morning tea drinking. Tea is grown in Sri Lanka on plantations above 1000 meters above sea level.

Selected - a collection that includes several different varieties of tea in terms of taste and aroma.

• Earl Gray - the best English tea with bergamot, Ceylon leaf.
• Ceylon pekoe is a light, fragrant tea made from young leaves rolled across rather than lengthwise. Leaf, Ceylon.
• Large-leaf - Ceylon lowland tea, leaf, requiring a slightly longer brewing to reveal the fullness of taste and aroma.
• Ceylon Bouquet is a leaf product with tips that has a delicate aroma and rich taste. Consists of several varieties of tea leaves.
• Indian bouquet - Assam loose leaf tea, blended with buds. Gives a strong infusion, exquisite aroma, light freshness.
• Ceylon Selected is a packaged small-leaf product for single brewing with a rich infusion color and traditional taste.

Princess Noori of Kenya is a bagged tea for lovers of a strong and rich product, as well as a drink with milk. Gives a red-brown color to the infusion, confirming its African origin.

The assortment includes a wide range of flavored tea products in bags. This is a small-leaf blended black tea with pieces of fruits and berries, with flavors identical to natural ones. The collection is represented by the following items:

• Bergamot;
• Black currant;
• Lemon;
• Apricot dessert;
• Raspberries;
• Strawberry;
• Strawberries with cream;
• Berries;
• northern berries;
• thyme and strawberry;
• orange and lemon;
• Apple in caramel;
• Blueberries and mint;
• Vanilla cranberry with cinnamon;
• Orange and chocolate.

Tea in pyramids is represented by such products as:

• Black with currant;
• Ceylon pekoe;
• Black with lemon;
• Ceylon bouquet.

This is a selected tea that gives a rich color and a refined aroma. Green is not yet in the Princess Noori collection. Not so long ago, the brand introduced a large package of High Mountain tea 100 bags and loose tea 250 gr.

Julia Vern 4 196 0

Last year, the international tea and coffee manufacturer Orimi-trade celebrated its 20th anniversary. Although, perhaps, not every lover and connoisseur of tea is familiar with the name of the brand, its brands are certainly well known in most states of the post-Soviet space. I'm talking, of course, about Princesses. "Princess Kandy", "Princess Noori", "Princess Gita", "Princess Java" - there is hardly any among lovers of an invigorating refreshing drink, at least one who has never tried tea from the "family of princesses".

However, the Orimi-trade company is not limited to "Princess" and is constantly expanding its range. Today, it is also represented on the market by Greenfied, TESS, Shah, Pearl of the Nile tea brands and Jockey and Jardin coffee brands - more than 350 names in more than 40 countries around the world. However, the company came to this, having overcome a long and thorny path, confirming its reputation with experience and the right decisions.

In 1994, Princess Kandy tea appeared on the shelves of Russian stores for the first time. At that time, the tea market was going through hard times. Finding really high-quality and inexpensive tea seemed to be an almost impossible task. The appearance of the “Princess Kandy” was received with a bang by fans of family tea parties. The sonorous name, beautiful packaging, and most importantly, an excellent price / quality ratio made the first product of Orimi-trade a very popular brand.

This success gave the company a remarkable impetus to development. Already next year, new "princesses" enter the market: "Princess Gita", "Princess Nuri" and "Princess Java", in neighboring Ukraine a subsidiary "Orimi-trade" is opened, actively developing the national market. The next stage of development was the development of Kazakhstan. In 1996, the first subsidiary of the Orimi company appeared there.

In subsequent years, the company actively and dynamically develops, increasing its market share. Teas of the "Princess" series are becoming popular and recognizable. Many families enjoy their favorite drink from the Orimi company every day. "Princess" harmoniously combines the charm and aroma of the East, pleasant astringency and excellent strength of tea, which makes them an indispensable attribute of evening tea drinking.

Do not forget in "Orimi" and coffee lovers. In 1999, the leader of the tea market launches Jockey coffee. And here the company does not change its principles and standards - to make high-quality goods available to most of our compatriots. In the meantime, the Orimi tea factory was founded in the Leningrad region, the first line of which was launched the very next year. Tea-packing production begins to function in Ukraine.

2001 brought many innovations. The Orimi factory is now also engaged in coffee production. Orimi specialists are the first in Russia to introduce an innovative system for the production of vacuum-packed ground coffee. Of course, this had a positive impact on the growth dynamics of the popularity and sales of the "Jockey". At the same time, the company opens a representative office in Moscow and a tea factory in Kyrgyzstan.

The dynamics of Orimi's development is increasing like a snowball. In 2002, an official representative office was opened in Belarus, and the national tea brand "Shah" was launched in Kazakhstan. The company's share in the coffee and tea markets is constantly growing, which leads to an increase in the production capacity of factories and the number of employees.

In the following years, Orimi-trade actively expanded geographically. Representative offices of the company appear in the regions of Russia. In 2003, tea lovers in Kazakhstan appreciated the new brand "Pearl of the Nile". Innovations continue to be introduced in production technologies. For the first time in Russia, Orimi starts producing coffee beans in special packages with a valve. An important achievement of the same year was an exclusive representation agreement with Greenfield Tea Ltd. So the first packages of Greenfield tea appeared on the shelves. This "Orimi-trade" pleased real tea gourmets. And today Greenfield remains one of the leading brands among elite teas. From the point of view of marketing, this move was very correct and timely: the crisis of the 90s was left behind, tea lovers turned their attention to more expensive varieties, and a new brand of elite tea with an original technological solution and a variety of flavors and blends quickly and very organically fit into the market.

In 2004, on the natural coffee market of the Russian Federation, the Jockey trademark takes first place as the best-selling brand.

In 2007, new elite brands of tea and coffee were introduced to the market: TESS and Jirdin, which quickly occupy a confident position in the niche.

Since 2005 Orimi Trade has been an active player in the export market. The company's products are delivered to Germany, Estonia, Israel, the USA, Canada, Hungary, Saudi Arabia, Australia, New Zealand, South Korea, China, Norway, the Czech Republic and a huge number of countries near and far abroad.

"Orimi-trade" today

Today "Orimi-trade" is a successful, actively developing international company, which occupies not just strong, but leading positions in the markets of Russia, Ukraine, Belarus, Kazakhstan, Kyrgyzstan and Moldova.

According to preliminary estimates, the company's production facilities produce more than 85,000 tons of tea and coffee products per year. The Orimi factory is the largest high-tech enterprise in the industry in Eastern Europe.

Great attention is also paid to the development and implementation of advanced technologies. This is what makes Orimi-trade products one of the best on the market. Packaging of tea and coffee at the company's enterprises is carried out in special protected conditions, allowing the consumer to always receive a fresh product with excellent taste.

For the manufacture of tea and coffee, only the best high-quality raw materials from the plantations of India, Ceylon, China, Kenya, Indonesia and Vietnam are used. Coffee beans are shipped directly from Brazil, Colombia, Guatemala and Ethiopia. Before getting to your table in the form of your favorite drink, all raw materials go through many stages of selection and certification so that the consumer can enjoy really high quality and wonderful aroma.

What tea to choose?

Among the many varieties of tea produced by Orimi Trade, it is very easy to get confused: black, green, red, herbal, with and without additives. And also a large sheet, medium sheet, granules, packaged, but what is there just not there.

To bring some clarity to this infinite set, you can try to understand the example of the classics - the well-known "Princesses".

As we noted above, the first tea produced by the company is "Princess Kandy". This is a classic Ceylon tea, for more than twenty years the original "Kandy" has not changed much. Packaged options with the addition of fruit and berry options have been added to the collection. Also in the series is the mysterious "Earl Grey" - this name, or the more adapted "Earl Grey", is used to call varieties of tea with the addition of bergamot aroma. The tea bears its name thanks to the Prime Minister of the British Empire, Earl Charles Gray, to whom some attribute the introduction of a new unusual tea into everyday life.

• Princess Nouri.

This brand is a logical continuation of the previous one. Released a year after Kandy, Princess Noori takes all the best and goes even further to suit the tastes of sophisticated tea drinkers as much as possible. The collection contains varieties of tea from different parts of the world, as well as flavored options. It is the pride of the company and the favorite brand of millions of consumers.

After Ceylon, "Orimi" directed their eyes to India - a country full of mysteries and refined aromas. Thus the trademark "Princess Gita" was born. Indian tea with its tart taste also has a lot of fans. Subsequently, a flavored line was added to the series.

This "Princess" is a compliment from "Orimi-trade" to lovers of green tea. It is thanks to "Princess Java" that green tea has become available to a wide range of consumers. Green tea "Princess Java" comes from China, Vietnam and even Indonesia. The collection of green teas also includes fruit varieties for every taste. Also noteworthy is the red hibiscus hibiscus hibiscus drink, a collection of herbal teas and the South African ethnic drink mate. All this you will find in "Princess Java".

All "Princesses" are produced in a variety of options: this is a large sheet, and a medium sheet, and granules, and packaged options. A separate achievement of "Orimi-trade" is the launch of a line for the production of leaf tea in pyramid bags. When choosing tea, any connoisseur will tell you: "The larger, the better." You can really enjoy the full image of the taste and aroma of tea with large-leaf varieties. But a small leaf is a faster and easier brewing. Tea bags are fast and convenient, but the quality tends to suffer. Pyramid bags produced by Orimi Trade are a step towards combining the quality of loose tea and the convenience of tea bags.

Products of the company "Orimi-trade" is the winner of a huge number of nominations and awards. In the last few years alone, a number of the company's trademarks have been repeatedly recognized as the "Product of the Year" in the Russian Federation. The list of awards and achievements of "Orimi" can be listed for a long time, but the main achievement is the recognition of consumers. The statistics speak for themselves: today, every 3rd cup of tea drunk in Russia is produced by Orimi Trade.

The management of the company does not stand still, their plans include the development of more and more new horizons, the expansion of the geography and range of the company, the introduction of new equipment and technologies. Of course, for more than 20 years of its existence, "Orimi-trade" has changed dramatically. But one thing has remained unchanged: as in the distant 1994, today the company is doing everything possible so that you can pass the time with pleasure with your family or friends over a cup of hot aromatic tea, and in the morning cheer up and cheer yourself up with a cup of invigorating coffee. After all, the main thing is always inside: like twenty years ago, today "Orimi-trade" is, first of all, a large and friendly family, a family of princesses.