Coffee bags for brewing in a cup. What is the best ground coffee for brewing in a cup? Portion ground coffee in closed filter bags

We see that buyers of tea shops, even among regular customers, are slowly starting to flow into supermarkets. What can we say about those who come to us simply from traffic. People are starting to save.

Are you already seeing this trend?

How many tea shops in your city have closed in the last year?

Well, what do we, "dummies", do in this situation?

Reduce prices? No, not an option. All the same, we will not be able to win at the cost of Pyaterochka or Magnit.

Therefore, Tea Artel recommends work with assortment tea shop, and first of all, look for products that will help attract new buyers, at the same time they will make it possible to keep their trade margin at the usual level.

What should you pay attention to first of all? Tea, coffee, dishes, companion?

As practice shows, the most "underdeveloped" assortment group in a tea shop is coffee. In addition, coffee is much less subject to seasonal fluctuations in demand than tea.

So what is it about coffee that primarily interests us?

We have grain - both plantation and aromatics. And ground coffee too. More to add? Will it add to turnover?

And we already have instant coffee. Add a couple more brands? Again, how much will such an increase in the range of “solvents” help? Wouldn't it just be "stacking money on the shelves"?

For us at the Tea Artel, the answer is obvious: portioned coffee.

For comparison: according to statistics, the share of sales of tea bags in kilograms is 54%, and in money - 69%.

Why don't we take coffee sales figures and look at tea? Yes, because tea, whatever one may say, is sold more, and the offer for portioned tea is incomparably higher than the offer for portioned coffee. And we are sure that if the market offered a proportional number of types of portioned coffee, the picture would be the same.

The next question is what exactly to trade?

The first thing that comes to mind is pods and capsules. But here, alas, there are no prospects. To prepare this coffee, you must first buy the appropriate coffee machine, and in most cases, they also buy coffee for them. Well, or in online stores. We do not know of any tea shop that successfully sells this product.

Next thought: instant portioned coffee. For example, Nescafe, Carte Noir, Jacobs, or in general - 3 in 1 McCoffee. But that's all - the range of supermarkets. And if you already trade this, then making a margin of more than 30-35% simply will not work.

Just try find the same product, but little-known manufacturers, so that there is an opportunity to wind up more, will not work.

So we need to find something unique, fundamentally new!

And before giving an answer - what could it be, let's recall an important fact:

Despite everything, the share of natural coffee in sales on the Russian market - both ground and in beans - is constantly growing, displacing instant, and, first of all, powdered coffee.

It remains to summarize what was said earlier.

So we are looking for:

• coffee (largest unused reserve),
• natural (sales are growing),
• portioned (general trend for hot drinks),
• not pods and not kasulas (we do not sell equipment for making such coffee),
• not from the assortment of supermarkets (there is no possibility for the usual margin).

Conclusion: we need coffee in drip bags.

What is coffee in a drip-pack?

This is a cup of natural coffee in individual packaging for quick preparation of a quality drink.

Today, about 2 billion servings of coffee in drip bags are sold in the world.

This is a gigantic figure, especially when you consider that although drip brewing has been known for over 100 years, the first individual drip-pack of coffee was produced in Japan on FUSO equipment in the late 80s, and the product was released outside the country. only in 2005.

For example, in England, coffee in drip bags first appeared only in 2010, and in the first year more than 2 million servings were sold.

Now the drip-pack has become the "gold standard" of individually prepared coffee bags.

By the way, another significant fact is that the first tea pyramid was also produced on FUSO equipment, and today the pyramid is confidently replacing all other types of tea bags.

Drip bag filling machine FUSO FPG-T1 (Japan).

So what kind of coffee in drip packs is most suitable for us, "dummies" from a commercial point of view?

Of course, we want the highest quality at the lowest price. There is nothing new here.

It would be logical to assume that since the Japanese came up with this technology, then the Japanese product is the best. Moreover, the Japanese are now the most advanced coffee gourmets in the world: it is not for nothing that 90% of the Jamaica Blue Mountain variety crop goes to Japan.

Nevertheless, the Tea Artel made its choice in favor of a Russian manufacturer, and here's why:

• Coffee roasted and ground two weeks ago is definitely better than coffee produced six months ago. After all, from the moment when the coffee drip pack was produced in Japan, until the moment when it appears on our shelf, exactly this much time will pass, if not more.

The cheapest way of transportation is by sea. But it is also the longest.

• The prime cost of Russian-produced coffee is significantly lower (here is not only the difference in staff salaries, but also the cost of transportation, and protective customs duties on finished products). This means that we, "dummies", can earn more on the Russian product.

The cost of one serving of coffee in a drip pack in an online store on Aliexpress.

• And most importantly. The production of coffee in drip bags is a 100% automated process. And who is the operator at the FUSO machine - Yamamoto-san or Ivan Ivanovich - is no longer important. Besides, we have our own samurai.

Tea Artel buys coffee in drip bags from (available in ours): experienced roasters (tested over the years on their own experience), FUSO equipment and impeccable service from managers - these are the arguments in their favor.

And finally, a few words about the sales of coffee in drip bags in our stores.

We put coffee in two versions - on a shelf with packaging in packs of 10 pcs. (3 types, 298 rubles per pack), and by the piece in the checkout area (goods "for change" - offered to all customers without exception, 2 types, 35 rubles per pack). We sell 10-12 packs per month from the shelves, 3-4 packs a day “leave” the checkout area. In total, coffee in drip packs gives us about 7,000 rubles a month. revenue, or almost 4,000 rubles. clean.

Yes, and one more important point. Our customers really enjoy shopping in the advanced tea shop, where they are always offered something new, interesting and unusual.

Better to see once than hear a hundred times.

Hi Hi! Do you like good, high-quality and tasty coffee? Start the day with a cup of aromatic coffee? I really love! And I really like to try something new and unusual .... Today's my review is about this!

For a long time I wanted to write this particular review, or rather one of the reviews about different flavors of ground coffee in drip packs.

How have you not heard of this? It's a pity! So today I'll tell you everything and show you

What is coffee in drip bags?

Drip coffee is a portioned coffee in a specially designed package that allows you to prepare a natural drink by pouring, and then remove the grounds from the cup. The name refers to the method of brewing, not the type of coffee itself.

That is, it is important to understand that any ground coffee (or almost any) can be brewed through a drip bag in such an unusual and not quite familiar way.

Well, you must admit, we are all used to the fact that good freshly brewed or prepared coffee can only be obtained with the help of a coffee maker, coffee machine.

And here everything turns out so simply that doubts even creep in, but is it possible to get really tasty coffee in the end, just by brewing ground coffee through a drip bag?

Need to try!

So today I would like to talk about coffee. Florence in a drip-pack from the KO&FE brand.

Espresso Florencia in a drip bag - ground coffee in a filter bag from the best varieties of Arabica from Central and South America, which has been double roasted. The mixture is creamy and slightly sweet.

Each drip-pack with coffee is packaged in a sealed foil package and sold individually. Although I know that you can buy whole packages of 10 bags.

Price one such bag varies from 25 to 30 rubles. But you can not find just such coffee in every even a large store! In Sevastopol, I found it only in a couple of not the largest chain supermarkets. As they say, you need to know the places

Each sachet has on the reverse side the technology for properly brewing coffee in a drip bag, as well as general information from the manufacturer.

Open the sealed package and look at yourself drip pack with ground coffee:

The drip bag is a cellulose filter bag. Each drip bag is hermetically sealed, and also has special cardboard "ears" for putting on a cup and conveniently brewing coffee. The photo shows that the "ears" are easily and simply laid out, the design is quite simple.

And this is what the drip pack looks like properly installed on the cup. Everything is very simple!

The design itself is simple, but reliable. With none of my cups/mugs, the drip pack has fallen off, the ears have not torn or fallen off.

Finely ground coffee, incredibly fragrant! Oh Gods! The coffee itself fills the bag about 3/4.

How to brew coffee in a drip bag?

Step 1: We take out the drip pack, tear off the top edge along the tear line

Step 2: Gently straighten the filter bag by the ears, install it on the cup

Step 3: Slowly pour hot water. (in a bag of 8gr, for a rich americano it is advisable to use a cup of 200 ml)

Step 4: We take out the used filter bag, put it in the packaging from under the drip coffee (because of the tear line on the side, it fits perfectly there)

It's simple, you don't need to reinvent the wheel, and there won't be any dances with tambourines either.

Do not rush to pour hot water at once, carefully and slowly pour water and wait for the coffee to seep into the cup. After filling the cup, I still leave the bag for 1-2 minutes and only after that I remove it and throw it away.

It turns out delicious and aromatic coffee! The coffee is really good and it's so nice to start the day with it. Out of all four flavors of coffee in a drip-pack from KO&FE, Florencia has become one of my favorite coffees.

Florencia is a classic tart espresso, strong and fragrant! I drink coffee without sugar, which I advise willows, the only way to fully appreciate its taste and incredible aroma!

I used to dislike classic black coffee, but now I can't imagine my day without it! Turned into a coffee lover, or rather a coffee-addicted young lady

Pros and cons of coffee in drip bags:

drip coffee

pros

• Ease of use.
• Efficiency of preparation. The process takes 2 minutes.
• No coffee grounds in the cup.
• Good quality natural drink.
• Mobility of drip packs. They can be used wherever hot water is available.
• Compact packaging per serving. Take away or purchase the exact number of servings.

Minuses

• The cost of one serving is much higher than a cup of natural coffee brewed in the usual way. Coffee in drip packs costs from 25 to 35 rubles a serving. If you are preparing Turkish coffee or simply pour boiling water over coffee powder in a cup, the cost of a serving of a very decent quality drink is from 5 to 10 rubles. It turns out that drip technology increases the cost of a cup by 2.5-7 times.
• The need to control the brewing process. Filling the cup too quickly with hot water is not recommended. You need to pour water rather slowly, then the coffee will give all its taste and aroma.
• There is still a small assortment of drip coffee in stores.

There are many ways to brew ground coffee. Some of them are complex procedures, with strict adherence to certain rules, others are quite simple and fast. The latter options include a fairly popular way of brewing coffee in a cup.

Interestingly, brewing ground coffee in a cup has many options. But, before considering them, it is worth knowing the general rules for this method.

• Any method of preparing a coffee drink, in order to make it tasty and aromatic, requires that the product must be of high quality. Even the most original way of preparing a drink will not save if low-quality coffee beans are taken for this. The best storage option for roasted coffee beans should be between one and five weeks. After five weeks of storage, the grains lose some of their qualities, which in turn affects the quality of the prepared drink.
• For brewing in a cup, you need to take coarse coffee powder. It more effectively gives both flavor and aroma characteristics to the drink.
• The cup must be warmed up before preparing the drink. Pour hot water into it and hold for 1-2 minutes.
• It is better if the beans are ground in a coffee shop, right at the time of purchase. Well, ideally, connoisseurs of a real coffee drink grind beans in their own coffee grinder.
• Water, which is poured into a cup with ground grain, should be 90-92 C. Boiled water does not give the entire flavor and aroma bouquet.
• Pure filtered water, or non-carbonated mineral water, is suitable for brewing.

And now let's get acquainted with how coffee is brewed in a cup, according to national traditions.

How to brew coffee in a Brazilian cup

Brewing Brazilian coffee is always a professional approach, even if the drink is prepared at home. For the preparation of ground powder, medium-light roasted grains are used, not older than two months in terms of shelf life. The grinding of grains is medium. Water for making a drink is taken purified, filtered, heated to 92 degrees C.

For 100 ml of water, 9 g of ground grains are taken. The powder from them is placed in a ceramic or glass cup. Water is poured in a thin stream, so that all particles are wetted. The extraction continues for 4 minutes, after which the non-settled thick is removed from the surface and the drink is ready for use.

Coffee in a cup in Warsaw

The peculiarity of Warsaw-style coffee brewed in a cup is that it is drunk along with the grounds. Not everyone likes it. But lovers of a strong drink will be able to appreciate it, as it turns out to be invigorating and with a pleasant taste.

To prepare this option, fine grinding of grains is used, so the sediment does not completely settle.

For 6 g of finely ground coffee beans, 100 ml of hot water is taken. The extraction lasts 2 minutes, since a longer infusion time gives a very bitter drink (due to fine grinding). For better extraction, the cup should be covered with a saucer.

Cuban coffee in a cup

There are many options for making Cuban coffee. But all the recipes are united by the fact that the drink is very strong and sweet. Cubans drink coffee only very hot and add rum to it.

Cuban coffee is different from all varieties produced outside the island. The coffee trees that grow in Cuba produce beans that differ in taste and other characteristics from varieties in other regions of the world. They are very dense, with a high content of caffeine. Therefore, a coffee drink made from Cuban beans is very bitter and strong.

For 200 g of water, 20 g of cane sugar and 13 g of ground coffee are taken. The mixture is poured with hot water, stirred, a few drops of rum are added. Cuban machos, along with coffee, smoke an indispensable Havana cigar.

Coffee in brew bags in a cup

The coffee market provides natural ground coffee in individual bags for quick brewing. This innovation has become very popular among office workers. And at home, this way of making coffee has found its fans. Is bagged coffee so good, what are the pros and cons of this method of making natural coffee?

• Finely ground coffee in a sachet. It quickly brews, settles and is ready to eat. But since the grinding is very fine, the drink contains a lot of coffee suspension. It turns out that you have to drink along with the thick.
• Portion coffee in filter bags - similar to tea bags, only more voluminous bags. They are brewed in a cup, infused for 2-3 minutes, and then removed.
• Coffee in drip bags. In such packages, a portion of ground coffee is brewed in a special drip bag, which is attached to the cup with paper handles. Having fixed the bag on the cup, hot water is slowly poured into it and left for 1-2 minutes for extraction. The package is then removed and disposed of. A natural coffee drink without grounds remains in the cup.

Varieties of coffee in bags

Natural ground coffee in bags can be of different varieties, but most often it is a mixture of different varieties of Arabica and Robusta. The more varieties of Robusta in the mixture, the stronger the coffee drink will be. If the coffee grades are not indicated on the packaging, then such a mixture is collected from low-grade types of grains.

Benefits of coffee bags

• Cooking in bags takes a minimum of time.
• They are convenient to use.
• There is no coffee residue in the cup.
• The coffee in bags is mostly good quality.
• You can take them with you on the road.

The disadvantages of packaged natural coffee are its high cost and small assortment.

The coffee culture in the country in recent years tends to increase the consumption of natural quality drink. And although the share of consumption of granulated and instant coffee is still large, there is still a significant increase in the consumption of a natural product. The most popular type of coffee beans is Arabica. In second place is the Robusta variety. There is another variety - Liberica, but it is less popular due to the subtle characteristics of taste and aroma. Brewing methods and variety of coffee drinks are amazing. After all, almost every nation has its own ways of brewing coffee. This article looked at ways to brew ground coffee in a cup. Which one is more suitable for you? This can be solved experimentally. Try!

Video: preparing ground coffee in a cup

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