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Egoist ground coffee. Ground Egoiste Espresso

A prominent representative of premium products is coffee brand Egoiste (Egoist). The quality of the product produced in Germany and Switzerland has proven itself well in the world market. The same applies to the appearance of the packaging: bags of grains and glass jars.

About the features of the composition and production technology of coffee Egoiste

Coffee Egoist happens and. The uniqueness of the instant product lies in the fact that in the core of sublimated crystals there is a surprise intended for true connoisseurs of this drink. Under the shell, consisting of instant pressed coffee, contains a granule of ground beans. Those who do not have time to fiddle with or cezve can, using an instant product, get a drink that tastes like natural coffee beans. Given the content of ground fruits, a drink made from Egoist brand instant coffee needs a short infusion. For the same reason, sediment will inevitably remain at the bottom of the coffee cup.

Egoist instant coffee packages may contain up to 30% ground beans. In the production of this product, the latest In-Fi technology is used, which allows not only to reveal, but also to preserve the best qualities of Arabica. Any ground coffee inevitably oxidizes after a certain time. In-Fi technology allows Egoist coffee crystals to neutralize this ability for a long time, while maintaining the full aromatic bouquet characteristic of Arabica.

Video: GPS Coffee Egoiste making

User reviews about the taste of Egoiste coffee are notable for their ambiguity. A fairly large percentage of negative ratings is most likely due to the high price of the product, which sets the consumer up to get a drink with a truly unique taste. A lower price also creates a lower level of expectations. In fairness, it is worth noting a considerable number of rave reviews. To make your own judgment, coffee is just worth a try: it is possible that for someone it will become a favorite drink. The rather low demand for different varieties of grain and ground coffee of the Egoiste brand can be explained by the discrepancy between their high cost and mediocre quality.

Bags of coffee beans contain far from selected product: you can find both overcooked and different-sized grains in them. The composition of ground coffee contains quite a lot of robusta - a technical culture that gives the drink excessive bitterness. Based on the foregoing, we can conclude that the only worthy product of the Egoist line is instant coffee, which allows you to get a drink that is almost identical to freshly brewed coffee with its unique aroma and pleasant taste, devoid of any extraneous nuances.

About different types of coffee Egoiste

  1. Egoist Extra Original (short name: Egoiste X. O). This product contains 30% natural ground grains. The cost of a 100 gram package is at least 570 rubles. The taste of the prepared drink is particularly intense and rich, and the aftertaste is deep. The preparation of one kilogram of coffee of this brand requires four kilograms of high-quality raw materials: this exceeds the European standard. When preparing a drink, you should take this feature into account and put a slightly smaller amount of coffee in a cup than usual.
  2. Egoiste "Special". gives a drink, the taste of which is distinguished by a special density and saturation. This is achieved through a combination of a unique blend, the use of only selected coffee fruits, as well as the use of glacial alpine water, gentle roasting and In-Fi technology. The price for 100 grams is 550 rubles.
  3. Egoist Platinum. Packages with this natural freeze-dried coffee contain a blend of elite varieties of Colombian and Kenyan Arabica. The Kenyan component is responsible for the unique taste and character of the drink. Colombian Arabica defines its color and indescribable aroma. The cost of packaging is not less than 470 rubles.
  4. Egoist Very Special (abbreviated name: Egoiste V. S). The content of ground and soluble components - perfectly roasted Kenyan Arabica - 30 and 70%, respectively. The cost of a 100-gram bag is 530 rubles.
  5. Egoist Privat is a soluble freeze-dried product that is a blend of the best Arabica varieties supplied from the plantations of Papua New Guinea. The price of the product is 460 rubles.

Video: Egoiste Noir Coffee review

Despite the fact that individual varieties of grain and ground coffee Egoist are not in great demand, among them there are very worthy products that are highly valued by connoisseurs.

  • Egoist Noir is an excellent blend of Arabica coffees harvested from the high and lowland plantations of Kenya. Alpine Arabica, grown at an altitude of more than 1.5 thousand meters and selected by hand, completes the taste of the drink. It owes its chocolate-vanilla aroma to the grains of the lowland crop. The cost of a 250-gram package is from 360 rubles.
  • Ground coffee brand Egoist Noir. Unlike the product described above, roasted beans are ground in such a way as to obtain an exquisite drink, the taste of which is mild and the aroma rich. The price of a package (250 g) is 355 rubles.

Almost all coffee lovers have heard about Egoiste brand coffee. Bright, beautiful packaging attracts attention on the shelf. But what's inside? We tell in detail about the manufacturer, manufacturing features, prices and opinions of real buyers.

About the brand

The Egoiste coffee brand is owned by the Moscow coffee house Khors, a company that also produces other types of coffee drinks, including Bushido, Grande, Moskofe. Khors does not have its own factory, and they order production in European workshops, in particular, for Egoist coffee, these are Germany and Switzerland.

The country of production indicated on the packages may differ - this is normal.

Raw materials and production

The company claims that only selected Arabica beans, the rarest and most expensive, are used to make Egoist coffee. It is difficult to say whether this is true, but usually not the best variety of grains is taken for the production of instant coffee, as a rule, these are deformed or broken beans, since everything really valuable is sold in the form of grains.

In any case, production in European factories allows you to guarantee the quality of the products, so you can buy Egoiste coffee if you like it in terms of taste.

Range

The company mainly offers Egoiste instant coffee, but also ground and grain coffees. In general, you will definitely find your format. Banks look presentable and stylish, so they are often bought as a gift.

Soluble ground

For the production of these types of coffee "Egoist" at the Swiss plant, the In-Fi method was chosen - ground coffee in instant. The placement of grains of the finest grinding inside the crystals prevents oxidation, preserves taste and aromatic properties. It is prepared in half a minute, while it has a bright smell and taste, and thick remains at the bottom of the cup.


Soluble

The following drinks use freeze-drying technology, the most common today. Beautiful crystals are obtained, which are almost not damaged during transportation, but dissolve rather quickly in a cup. Swiss production.


This is coffee made in Germany. A blend of Arabica coffees from Kenya, harvested from the highlands and plains. Grains from the plains have a brighter, more multifaceted smell, while highland Arabica gives a recognizable rich taste. The taste is slightly citrus, with a slight sourness, notes of red orange and a little vanilla are felt in the aroma.

The manufacturer does not write anything about it on its website, but this product can be found in stores. Arabica beans from Papua New Guinea are darker (Viennese) roasted, which loses a little flavor, but the drink becomes really strong, intense and slightly bitter, just the way espresso should be. Roasted nuts and ripeness of sweet fruits are felt in the taste, notes of hazelnuts in the aroma. Made in Germany.

Sold in a bright, eye-catching purple packaging, 100% natural. Contains Arabica from Papua New Guinea and Ethiopian plantations. The taste is deep, rich, there are notes of red wine, a light aftertaste of ripe tropical fruits. Made in a factory in Germany.

Not all manufactured goods are listed on the manufacturer’s website, there are many more of them in stores, so if you meet something else, this is probably a new line, and you should not be surprised.

Prices and where to buy

The cost of Egoiste coffee is average, but in some way the buyer pays for the image - cans of 100 grams look beautiful, solid and expensive. Bean coffee Egoist, packed in foil bags, is cheaper than instant coffee. Here are the estimated prices for some of the brand's products:

  • Noir in grains, 250 g - 370 rubles;
  • V.S, 100g - 660 rubles;
  • X.O, 100 gr - 570 rubles;
  • Noir, 1kg, grain - 1400 rubles;
  • Noir instant, 100g - 500 rubles;
  • Private, 100g - 450 rubles;
  • Espresso ground, 250 g - 280 rubles.

You can buy Egoiste coffee in a variety of stores: for example, in Pyaterochka, Auchan, Utkonos, in individual outlets that sell coffee and tea products, in markets, in mini-shops. And, of course, order in online stores with delivery to any city in Russia.

Prices in different stores can vary greatly, so if you order online, look through all the offers, for one position the difference can be 100-150 rubles.

Many people start their day with coffee and keep themselves in good shape with it throughout the day. Manufacturers are trying to attract the consumer with a diverse assortment, surprising him with different coffee flavors, eye-catching beverage packaging and a wide range of prices. Egoiste coffee has become perhaps the loudest discovery of coffee lovers over the past few years.

coffee features

Egoiste coffee is made from elite varieties of Arabica. Grain is subjected to special processing, which allows you to save excellent taste and aroma. Producers from Germany and Switzerland put their soul and experience into every grain. The drink is known all over the world, and its price is quite affordable for a premium product.
The Coffee Egoiste line is represented by three types: grain, ground and instant. The packaging has a stylish, mature design. Grains can be bought in sealed bags, and ground and instant product - in original glass jars weighing 100 and 50 g.

Unique In-Fi technology

Since 2009, the instant product of this brand has been produced using the patented unique In-Fi technology. Its essence is that inside the crystals of Egoiste freeze-dried coffee there is natural ground coffee. This avoids the oxidation of the ground grains, preventing air from getting inside the granules. Thus, you can get a fragrant natural coffee drink in a matter of moments, letting it brew for just a couple of minutes. The ratio of natural concentrate to soluble in one granule is 20% to 80%.

Instant coffee Egoist

For each variety and type of this invigorating elixir, there is a lover. Someone likes it stronger, someone likes more fried grains, and someone prefers a sour taste. Trademark manufacturers took into account the wishes of each consumer and released a whole line of Egoist coffee. The price of a soluble concentrate is slightly higher than the cost of a natural drink.

  1. Egoist Special. Thanks to the mixture of different varieties of Arabica, this drink has a strong and rich taste. The crystal clear glacial water of the Alps is used to process grains. In-Fi technology is taken into account in every grain.
  2. Egoiste X. O. (Extra Original). The taste is rich and even concentrated, leaving a tart aftertaste. Natural grains make up 30%.
  3. Egoist Platinum. Arabica from Kenya and Colombia combined give this coffee an excellent aroma and a refined, rather mild taste. Presented in sublimated form.
  4. Egoiste V. S. (Very Special). It uses selected Arabica coffee from Kenya, famous for its softness and richness at the same time. The granules are made using In-Fi technology in the ratio of ground component to sublimated 30% to 70%. After this drink, a natural sediment is noticeable in the cup.
  5. Egoiste Privat. Arabica from Papua New Guinea is famous for its characteristic sourness and exotic aroma, which are also reflected in this instant drink.

Natural types of coffee

  1. Egoiste ground coffee is distinguished by its soft taste and rich aroma. This is achieved through a special two-phase roasting of beans of elite varieties.
  2. Egoiste Noir has an extraordinary vanilla-chocolate taste and creamy aroma. This marvelous combination is achieved through the use of Kenyan Arabica from a special plains crop.

Egoist – 100% natural coffee

And finally...

If you are still wondering which variety or brand to choose, stop your attention on Egoist coffee. After tasting one sip of this divine drink, you will become its fan forever. Its aroma will delight you and immerse you in the world of aristocracy and bliss, and the unique manufacturing technology will allow you to cheer up and stay energetic all day thanks to the content of natural coffee.

The price of the drink is quite high, but you can’t save on your pleasure. When it comes to the perfection of taste - the price does not play a role. Treat yourself and stay on top with the exquisite drink of the Egoist brand.

Image sources: exler.ru, comunicaffe.com, thedomesticdiva.org.

Egoism (from the ancient Greek Εγώ and the Latin ego - “I”) is an unsympathetic phenomenon for the majority, providing for behavior that is entirely focused on caring for oneself, even to the detriment of others. But a brand of menswear with a provocative name appears, and then the fragrance Chanel Egoiste, and the word, pronounced earlier with condemnation, has an alternative. It turns out that there is nothing wrong with choosing the best for yourself. And when Egoiste coffee was presented on the market in 2014, coffee lovers took it for granted, even despite the high price - nothing is a pity for themselves.

This is an international coffee: the brand comes from the United States, the official distributor is the North American group Coffee Globe LLC, the manufacturer is the Swiss company HACO Ltd. with its factories in Germany and Switzerland.

Healthy egoism has become an integral feature of the successful and the successful, and the slogan of Egoiste Cafe: "You can't live without it!" organically fit into this image. They say about this coffee that once it appears in your kitchen, it will remain forever and will not tolerate competition and attention to other brands - the position of a real egoist.

Instant sublimated "Egoist" is produced using the unique In-Fi technology, thanks to which the drink contains both instant and ground coffee. Finely ground arabica coffee is placed in a shell of instant coffee in the form of a crystal, the ratio of ground and freeze-dried is 1:2. Ground is protected from oxidation, retains the properties of natural grains. As a result, the drink has the aroma and taste of freshly brewed freshly ground coffee, and is prepared in just 30 seconds.

HACO Ltd. takes pride in the fact that only carefully selected beans are used in the production: contracts for the supply of coffee are concluded with small farms in Africa, Indonesia and America directly, without intermediaries.

The production process from start to finish takes place in one enterprise: both at the German plant, where only grain and ground coffee is produced, and at the Swiss one, where the beans go all the way from selection and roasting to packaging of sublimated crystals in glass jars.

A jar of instant coffee with a stylized lid visually repeats the shape of a crystal, which looks symbolic and presentable.

Types of coffee "Egoist"

The brand's assortment includes all types of coffee: in beans and ground German and Swiss production, freeze-dried and prepared using In-Fi technology from Switzerland, and in capsules - produced in a small Italian factory on the outskirts of Rome.

Egoiste in grains

Espresso. A mix of Ethiopian and Colombian Arabica. Coffee beans with a "Viennese" roast, giving the beans a dark golden color. And the drink - a noticeable bitterness in taste. In the aroma of "Espresso" nutty notes are heard, and in the taste - shades of chocolate and almonds.

noir. A blend of Arabica beans from Kenya and. Washed grains are used: immediately after harvest, the pulp is removed, and the grains with a layer of a protein-rich, water-insoluble substance have been fermented and washed in a large amount of water. During washing, some of the substances and minerals are lost, but the grains become more aromatic, and a pronounced sourness appears in the taste. The variety is characterized by a mild taste and a rich palette of aromas with fruity notes.

Velvet. Arabica blend from Ethiopia and Papua New Guinea. The grains are roasted with hot air - according to the Hot Air Flows method. This variety is characterized by a rich taste with wine notes and a soft fruity aftertaste.

Egoiste ground

Espresso. A mix of Ethiopian and Colombian Arabica medium grind recommended for coffee or cezve preparation. A thick, rich drink with a bright nutty aroma and a harmonious taste with chocolate and almond hues.

noir. A blend of Kenyan and Guinean light roast Arabica beans is sold in two types - medium and fine grinding. The medium one is designed for preparation in a coffee machine and in a cezve, while finely ground coffee can be brewed even in a cup. The drink is characterized by fruity notes of aroma and a mild taste with chocolate tones aftertaste.

Velvet. A blend of Ethiopian and Guinean Arabica fine and medium grinding is used to make coffee in all known ways. The drink with the aroma of grapes has a mild taste with wine notes and a fruity aftertaste.

Soluble sublimated Egoiste

Instant coffee of this brand is more popular than other types. It is loved by coffee lovers who like the natural flavor but lack the time or inclination to make brewed coffee in the traditional way. Freeze-dried coffee crystals with ground Arabica inside dissolve quickly, but leave sediment at the bottom of the cup, which makes the drink as close as possible to brewed coffee and retains the taste and aroma of natural coffee.

It is very similar to the French classification of Extra Old cognac, but the abbreviation stands for something else - Extra Original. The drink from Kenyan Arabica has an intense taste with nutty-chocolate tones, a high level of caffeine and a bright aroma with notes of almonds and cocoa.

Very Special is made from Tanzanian Arabica beans grown on the slopes of Kilimanjaro. The coffee of this brand has a pleasant aroma with citrus notes and a mild taste with a slight orange sourness.

Special. A blend of several varieties of Kenyan Arabica with a characteristic nutty-chocolate flavor and smoky aftertaste. Chocolate notes are heard in the aroma of the drink.

Privat. A mix of Arabica coffee varieties from Kenya with subtle floral notes, honey-fruity taste and a pleasant chocolate aftertaste.

Platinum. A mixture of Kenyan and Colombian Arabica with floral notes in the aroma, chocolate-almond taste and a light fruity aftertaste.

Egoiste capsules

Espresso. Oro Negro blend of finely ground Arabica beans from Tanzania, Uganda and Brazil. Grains after wet processing are fried manually on oak wood. Strong drink with a high level of caffeine, slightly tart taste and rich aroma with notes of fruit and chocolate.

Special. A Cielo blend of Brazilian and Tanzanian Arabica medium grind. Washed and sun-dried, the beans are roasted by hand on orange wood. In the aroma of the drink, citrus notes are heard, and in the chocolate-nut taste with bitterness - a hint of orange peel.

Velvet. A Terciopelo blend of Ethiopian Arabica coffee beans. Grains after wet processing are fried manually on cherry wood firewood. Coffee with a flowery-fruity aroma and a harmonious taste with hints of dried cherries, vanilla and chocolate.

The premium coffee product under the bold and outrageous name "Egoiste" has long been known to coffee lovers. It is chosen by those who do not regret giving money for quality. After all coffee egoist costs an order of magnitude more expensive than their coffee counterparts in the “middle segment”.

The premiumness of the drink is declared in everything: the quality of raw materials, packaging, innovative production technology and price.

Coffee producer Egoiste

It is manufactured by a joint Swiss-German company. The entire production cycle is always concentrated at one plant (in Germany or Switzerland), which greatly affects the quality of products.

An interesting fact is that 75% of world transactions with coffee products are made in Switzerland.

Advantages of the Swiss Egoiste coffee:

1. In production, coffee beans of the highest quality are used - rare types of Arabica.

2.Special alpine glacial water.

3. Constant process of improvement of production technology.

4. Process quality control.

5.Innovative approach to product packaging.

Kinds coffee egoist


In the "selfish" coffee collection, you can find all three varieties: instant, ground, in beans. According to reviews of coffee lovers, it deserves attention egoiste instant coffee. It has a really unique taste, and here's why.

Now almost every coffee manufacturer has a product, the so-called "ground in soluble". It is also available from this brand.

Taste u egoist instant coffee much higher. This is influenced by the excellent quality of raw materials and a greater percentage of ground grains in a freeze-dried granule (up to 30%). This technology is patented and is called IN FI.

What is the result?

A cup of strong drink with freshly brewed taste and coffee grounds at the bottom of the cup. Suitable for busy coffee lovers who have no time to prepare, but appreciate a natural drink.

Range coffee egoist

Sublimated types of the brand are presented for every taste:

egoiste special coffee- 100% Kenyan Arabica is used, IN FI technology, up to 20% ground in soluble, the taste is dense, velvety, strong.

- Very Special - the characteristics of the drink are enhanced by the content of 30% ground grains in the granules. The taste is even richer.

- XO (Extra Original) - contains up to 30% ground product, raw materials are used in the production, the cultivation of which is controlled by experts. The taste is noble, fragrant, refined.

egoiste platinum coffee– classic sublimated coffee egoist platinum from a combination of Kenyan and Colombian Arabica varieties with a fruity aftertaste.

- Privat - based on the best varieties of Kenyan Arabica, delicate floral notes, velvety taste and pleasant aroma.

Ground coffee egoist not as popular as sublimated. However, there are good brands, such as Espresso. The prepared drink has an Italian taste due to the dark roasting of Ethiopian and Cameroonian Arabica.

not so good egoist coffee beans. But he also has his fans. For example, at egoiste noir coffee. This is a mixture of lowland and highland Arabica. The resulting drink has a pleasant chocolate-vanilla taste.

Coffee Egoist: the price justifies the quality

All products of this coffee manufacturer are positioned as premium, and it is logical that their price is higher than that of other coffee brands. So, the price for a package (100 gr.) of any kind of sublimated egoist ranges from 400 to 600 rubles, for a package of ground and grain (250 gr.) - from 350 rubles.

The choice is always up to the consumer. To find your coffee brand, you need to try. And after trying "Egoiste" many stay with him forever.



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