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What you need to open a salt cave. Industry characteristics and potential customers

Check out the most complete information on opening a salt cave: equipment selection and design, documentation, ways to attract customers, and whether it is worth buying a franchise to open a halochamber. This type of business, despite its apparent simplicity, has many pitfalls. We will help you get around them.

A Brief History of Salt Caves and Rooms, or What to Tell Clients

Salt rooms, salt caves, halochambers - in fact, have a long history, the beginning of which was speleotherapy, which, as you know, has more than a hundred years. Speleological clinics have been known in Russia since the 19th century. In the USSR, the first speleological clinic was built in 1968 in Transcarpathia, in the village of Solotvyno. Salt mine No 8 became the base of the new construction. Speleotherapy was used to treat:

  • bronchial asthma;
  • sinusitis, rhenitis;
  • asthmatic and chronic bronchitis;
  • hay fever;
  • colds;
  • reduced immunity, stress, insomnia;
  • cystic fibrosis, etc.

In the 80s, attempts were made to recreate the healing properties of the mines on the surface in halochambers. And today in Russia there are a large number of sylvinite, rock-salt speleochambers and halochambers, at the same time halotherapeutic surfaces are used in living and working premises (pedestals, lamps, salt floor lamps, etc.).

Halotherapy is in some way the successor of speleotherapy. The difference lies in the fact that the healing climate is artificially created in a separate room.

Do I need a medical license for salt rooms?

Halotherapy as a complex of therapeutic physiotherapy is a medical service that has its own contraindications and should be prescribed by a doctor. In this capacity, institutions providing such services must have an appropriate license, they are subject to increased requirements.

Some requirements for organizations engaged in medical activities (including halotherapy):

  • having a license. The state fee for granting a license is about 8,000 rubles;
  • the manager must have a higher medical education and work experience of at least 5 years;
  • employees must also have a specialized education, employment contracts must be concluded with employees;
  • The organization is licensed.

But there is another side. Salt rooms, which became popular a few years ago, as a rule, are not medical institutions, but only companies whose activities are related to sports and recreation activities. And then a medical license is not required. OKVED (type of activity), which in this case should be declared, is OKVED 93.04 - sports and recreation activities.

99.9% of salt rooms provide not medical, but health services. And, therefore, the registration of an individual entrepreneur or LLC is carried out according to the general rules. You don't need to get a license.

If medical activity is chosen, obtaining a medical license for a salt cave and related equipment is mandatory. The total cost of all costs can reach 300 thousand rubles for opening.

When choosing a room, you should be guided by the standards of SanPiN 2.1.3.2630-10 (download) and other regulatory legal acts.

  • These documents allow to place the halocomplex only in separate buildings (non-residential). Area - not less than 18 m2, the presence of a control room is required.
  • Lighting must comply with current regulations.
  • The staff of the institution must have employees with medical education and advanced training certificates.
  • The halogenerator must have a medical registration certificate.
  • Separate strict requirements are imposed on purity, with mandatory samples.

Such halochambers are usually available at children's clinics and medical centers.

Running a salt cave without a medical license

Opening a salt cave as a health and fitness service greatly simplifies the process of starting this type of business.

In this case, as we already wrote above OKVED 93.04, related activities are selected for additional income generation (for example, the sale of goods such as salt lamps, essential oils, the provision of entertainment services - children's parties, etc.).

Points to know:

  • The equipment must be non-medical. This is an aerosol generator, aerosol generator, i.e. household blocks.
  • It is not medical services that should be sold, but health improvement, prevention, and immunity strengthening services.

Equipment for salt caves and rooms

The main equipment that you will need to choose is a halogenerator. It is he who has a therapeutic and preventive effect, imitating the conditions of natural salt caves. Spray method - dry: the device continuously sprays rarefied microparticles of salt in the air. Also, the room must have ventilation, air conditioning and air filtration systems.

Manufacturers of halogenerators for salt rooms

Despite the large number of offers on the market, the vast majority of individual entrepreneurs and LLCs providing salt room services use halogenerators from several manufacturers.

The leader here is the device AGG-01 – halogenerator, distributed by N.P. Gorbenko - professor who patented this device. Today, Mr. Gorbenko is the scientific director of the St. Petersburg Institute of Preventive Medicine. The organization sells the Galoroom franchise, halogenerators AGG-03 and AGG-01 "Aerosol", aerogalite (finely dispersed salt for the device), salt lamps, blocks, tiles, and is also engaged in the construction of halochambers as part of the franchise.

The cost of halogenerators from the St. Petersburg Institute of Preventive Medicine:

AGG-03 - 240,000 rubles.

An example of a halogenerator for a salt room.

AGG-01 "Aerosol" - 150,000 rubles.

Simultaneously with the equipment, this company sells halochambers on a turnkey basis as part of a franchise.

The cost of halochambers from the St. Petersburg Institute of Preventive Medicine

Halochamber "Standard" 390000 r.

This price includes:

  • apparatus for conducting group aerosol therapy with sodium chloride "Halogenerator AGG-03".
  • 500 bottles of aerogalite (healing salt).
  • 4 lamps "Energy Crystal P.P. Gorbenko.
  • speaker system Dolby 5.1.
  • 5 seats "Comfort"
  • room design.

For 400,000 rubles, they will also deliver and install equipment to you, tell you how to use it (although you will have to pay extra for the arrival of employees if you plan to open in the regions).

Halogenerator "VITASOL" from Aeromed. It comes at a price of 240,000 rubles. The manufacturer also sells its franchise (salt caves "Vita Breeze"). The cost of the franchise is from 750,000 to 1,500,000 rubles. Along the way, they offer salt tiles, lamps, halocabins, halocapsules, halogenerators and other related products.

Salt generator (halogenerator) Ionna(55,200 rubles) from the Ukrainian manufacturer Solvay.

Uses removable cartridges with sea salt from the Black Sea (Saki) or cartridges with salt from the Solotvino deposit (Ukraine).

This is what Saki salt looks like. Its approximate price for 1 kg is 50 rubles.


Saki salt

What is aerohalite (aerosol) for halogenerators and what is its price

The healing and prophylactic effect does not come from visiting the salt room, but as a result of spraying aerohalite with a halogenerator. Aerogalit is a polyfractional highly dispersed preparation of sodium chloride. It is based on natural rock salt from the Solotvino, Artem, and Sol-Iletsk deposits. The size of the main fraction of the countable concentration of aerosol particles is 5 microns or less.

As a rule, manufacturers supply the drug in sealed glass bottles of 10-15 ml, designed for one session of sodium chloride aerosol therapy.
The cost of one such bottle with finely dispersed salt is 15-30 rubles.


This is what disposable airhalite bottles look like

Halochamber design: which salt coating to choose

The Ministry of Health of the Russian Federation recommends using rock salt from the following deposits for the salt coating of the walls of the future health-improving premises:

  • Solotvinskoe
  • Sol-Iletskoe
  • Tyretskoe
  • Artemovskoe.

Those. salt from those deposits in which ordinary food is also produced. Such salt has a white or light gray color and does not contain any irritating impurities.

The walls of the salt rooms are covered with ordinary edible salt (GOST R 51574-2000). Himalayan, marine and other types are not suitable for halotherapy.

Sea or Himalayan salt (more beautiful and expensive) is in fact not approved by the method of halotherapy, has not passed clinical trials and its effect is completely unproven, and therefore not justified.

In the process of finishing the halochamber, salt coating and decorative salt tiles, as a rule, alternate. Salt is used stone ground of the highest grade.

Depending on the presence or absence of decor, salt coating will cost from 3,000 rubles to 8,000 rubles on average (floor - from 1,500 to 3,000 rubles).

For wall cladding, salt blocks or bricks can be used, which are obtained in the process of wet pressing from rock salt of the Iletsk deposit (also Tyretsky or Artemovsky deposits), with a sodium chloride content of at least 98% GOST R 51574-2000 - this is ordinary edible salt.

Salt brick cladding options:

The cost of facing with salt bricks will cost from 10,000 to 15,000 rubles.

Also often used in the design of salt rooms is facing with decorative salt tiles. The cost of 1 sq.m. will be about 20,000 rubles or a little less.

This is what salt tiles look like.

"Lump salt" is a more expensive version of the material for the repair of a salt cave (installation price - up to 30,00 rubles per 1 sq.m.).

And finally, one of the most expensive salt room decor options is Persian blue salt. Its price with laying can reach up to 100,000 rubles per 1 sq.m. area.

Construction of a salt cave on your own or with the involvement of a repair team

Method number 1.Cladding with salt tiles/blocks

Salt blocks are predominantly white or grayish in color, tiles are yellowish in color. They have an uneven surface, colored in mass by natural impurities.

The method can be used when the walls are smooth and stable (1 cubic meter of salt slab finish weighs 1-1.5 tons), there is no shortage of square meters (because the tiles are of a certain thickness) and it needs to be done in 2-3 days. Approximate service life is 30 years.

The method of fixing tiles / blocks, by analogy with tiles, is sticking to the surface to be trimmed. "Liquid nails" glue is used, which is applied pointwise to the back side of the plates, after which the material is pressed against the base and held for several seconds. The material is cut with a grinder or a tile cutter.

In rooms made according to this method, halogenerators are often replaced with incandescent lamps, which, when heated, contribute to the release of salt vapor, although it is difficult to talk about a therapeutic effect in this case.

The cost of one salt block measuring 200x120x90 mm is 250 rubles.


What does a salt block look like?

Method number 2.Applying a salt coating using the "spray" method - salt plaster.

A fairly common way. If the walls have an uneven surface, then the method is suitable when a salt solution is sprayed onto the wall. Previously, whitewash / paint is removed from the walls, irregularities are sealed. The layer thickness must be at least 3 cm.

The room must be dry in order to maintain the adhesion of salt crystals to the surface. Along the walls, you first need to spread polyethylene to protect the floor.

How to cook salt brine

Pure warm water is poured into a plastic container, where salt is added (the consistency is wet, not dissolved). With a ladle for spraying ordinary plaster, salt brine is evenly thrown onto the wall and left to dry. Natural drying ensures the crystallization of salt dissolved in water. Service life - 2-3 years.

Method number 3. Combined. Salt plaster and facing with salt plates are used in separate areas. The most commonly used method of decorating the rooms of halochambers.

There are humidity restrictions for all rooms - the rooms must be dry, without water supply.

Adhesive for salt tiles and plaster

There are types of specialized glue for salt (salt blocks), the use of which simplifies the process of laying bricks. An example is a Russian-made two-component organic adhesive for laying salt bricks. The price for 1 kg is from 190 rubles.


An example of an adhesive for salt tiles and plaster

The use of 3 kg of glue in its pure form will allow laying 1.5 square meters of area, when sand is added to the mixture, the area increases. at the rate For one package of glue 3 kg, you can add up to 6 kg of sand mixture.
Mode of application: dilute a 3 kg glue package with 1 liter of water, proceed to work.

Staff

To run a business, of course, you need staff. In relation to the salt rooms, there should be at least two employees, since it will be necessary to work in shifts, given that the optimal working time of the organization is until 22.00. Administrators should be subject to such requirements as friendliness, customer focus, good appearance. The salary of one employee for the regions will be about 15,000 - 25,000 rubles, for the capital this amount will be higher.

Before starting work, employees should be trained to work with the equipment and the specifics of preventive measures.

Promotion channels

Almost every businessman who opens a salt cave creates his own group in social networks. In fact, this is fully justified, however, as elsewhere, SMM promotion has its own nuances. In order for the group to work to find clients, live communication, instant reaction and openness of the community administrator and advertising are necessary.

Since the territorial feature is of decisive importance for salt room clients, advertising in the networks Vkontakte, Odnoklassniki, etc. should be broadcast to the appropriate audience. The potential target audience can be young mothers with children, pregnant women living near the salt cave.

When creating live communication in groups, you should meet the needs of potential customers.

What questions might be of interest to them?

  • contraindications (pregnancy, oncology);
  • consequences of visiting the halochamber (green snot in a child, etc.)

Business seasonality

This business has its own seasonality: the most visited months are from August to May. Therefore, promotions and general marketing activities should preferably be carried out in spring and autumn - a period when people often get colds and are interested in preventive methods.

Placing an advertisement for a salt cave near a public transport stop.

Salt room clients

The main audience of salt rooms are pregnant women, young mothers with children. Elderly people are a little less interested in halotherapy.

Additional income

An increase in the flow of customers is possible when conducting a competent advertising campaign, concluding agreements with medical institutions. It is also possible to place either a solarium or a phyto-barrel in a separate office, which will lead to an increase in net profit.

  • Sale of related products

Sale of salt lamps, essential oils, air humidifiers, etc. is a good opportunity to increase the level of income from the halochamber. Therefore, as a rule, all salt caves offer such products to their customers.

The production and sale of oxygen cocktails on the apparatus is another source of income for halochambers.
  • Holding children's events

Since children will not simply sit for a long time, entrepreneurs sometimes hold organized events - watching cartoons in salt rooms, holding master classes, puppet theater performances in a salt cave, etc.

An example of a puppet theater in a salt cave for children with two amateur actors:

  • Yoga in a salt cave

Hosting sports activities for small groups can generate additional income for the business owner. Yoga in the salt room can be conducted by an invited specialist. In terms of cost, one lesson lasting 40 minutes costs 300-400 rubles, i.e. rubles 100 more expensive than yoga classes in traditional halls. The teacher takes his percentage, and the owner of the salt cave - his.


Yoga classes in a salt cave.
  • Salt cave massage

This additional service can attract new customers.

  • Kindergartens and clinics as an opportunity to increase income from the salt room

If you have few customers, then you can increase your income if you engage in active sales. And here it would be logical to establish links with kindergartens, developing centers for kids and local clinics.

Salt room franchises - how justified is their purchase

Today, halotherapy is very popular and is largely due to the actions of companies selling their franchises.

The brands VitaSol, Galomed, Dyshi, Salt+, Halofort and others are the most active in selling their products.

The average cost of buying a salt cave franchise is about 300,000 rubles, including equipment.

However, in some cases they require purchases of goods from them, the cost of which may be higher than the market. In addition, you will still need additional expenses for furniture and advertising.

Today, many sell ready-made premises with existing developments: a base of loyal customers, groups in social networks, signs, trained personnel, etc.

What you should pay attention to if you decide to buy a ready-made business:

  • Location

The profitability of the project may depend on whether the salt room is located on the first line or hidden in the back of the yard.

Location near fitness centers, kindergartens will be an advantage.

  • Business lifespan

If the project was only running for a few months before the owner decided to sell it, chances are good that you too could fail.

  • Availability of really working sales channels

If the previous owner had contracts with medical institutions and kindergartens and he is ready to transfer them to you, this is a good sign.

Mobile salt cave - halocabin

Manufacturers of halogen generators are now constantly expanding their product line and offering a novelty on the market - compact halogen generator cabins that can be easily transported from place to place. So, the Aeromed company offers its version of the halocabin. Website on the Internet http://www.aeromed.biz.

Such a cabin can be installed in spa and fitness centers, beauty salons, shopping centers - it can be placed on 2 sq.m. area. A small collapsible cabin (standard dimensions - 2x1.5x2 m.), thanks to the halogenerator working inside, recreates the microclimate of a salt cave. The microclimate parameters are set by the operator outside, who controls the consumption of salt spray.

The manufacturer offers cabins with and without salt coating inside the cabin. The cost of such equipment is about 800,000 rubles.


This is how the mobile halocabin looks outside and inside.

The mobile halocabin can accommodate 1-3 people at the same time.

This mini salt cave is easy to disassemble and assemble, easy to transport. Inside there is an air purification system, ventilation is possible.

Internal equipment of a mobile salt cave:

  • salt panels;
  • several lighting options, including "starry sky";
  • musical accompaniment;
  • air purification and ventilation system;
  • floor heating;
  • armchairs;
  • dustproof TV;
  • video surveillance system.

Comparative analysis of offers for the sale of finished salt rooms in different cities

Salt cave in Kazan (600,000 rubles)

room 85 m2 (entrance hall, waiting room, salt room, massage room, play area for children)
Average monthly turnover 100 000 rubles
40 000 rubles
equipment halogenerator
state Equipped, 2 people
Customer acquisition referrals from medical institutions, VKontakte and Instagramm groups
Business lifespan 1 year
IP
Expenses Payroll fund, rent of premises 25,500 rubles. / month

Salt cave 250,000 rubles (Russia)



room hallway, salt room
Average monthly turnover 100 000 rubles
Average monthly net profit 35 000 rubles
equipment halogenerator
state staffed,
Customer acquisition groups in social networks
Business lifespan 1 year
Organizational and legal form OOO
Expenses Payroll fund 30,000 rubles.

Room rental 20,000 rubles. / month

ABOUTTowners call

Igor (Dimitrovgrad):

— There was an experience of opening a salt cave. In short, the game is not worth the candle. Within six months, the total income was 20,000-25,000 rubles per month in a good scenario. This is taking into account the fact that they worked with their wife themselves, they did not hire administrators, because they had nothing to pay with. They took the halogen generator from hand, they did the repairs themselves, since they saw no point in spending money on buying a franchise. The premises have been rented. My opinion is that the idea is hackneyed and has exhausted itself.

Have you had a positive or negative experience of opening a salt room? Share!

Resort complexes located near salt deposits have their own caves for speleotherapy. An artificially created cave in the city can be a great alternative to natural ones.

Speleotherapy (or halotherapy, if we are talking about an artificially recreated microclimate) helps to get rid of disorders in the respiratory system due to the saturation of the air with sodium chloride microparticles. The particles destroy pathogenic organisms, facilitate breathing, and also normalize histamine levels in people with allergies.

Halotherapy is one of the procedures offered by SPA-salons, medical centers, sanatorium complexes. But nothing prevents us from providing such services independently of the rest. The salt cave as a business has a lot of advantages - it is a niche in demand on the market with potentially high profits.

Industry characteristics and potential customers

City dwellers suffer from bad ecology. This leads to a weakening of the immune system, an increase in the incidence of respiratory organs in adults and children. So the business related to the restoration of health, apparently, will be more and more popular. Halotherapy is especially in demand in megacities, where the level of air pollution is increased. The business does not require large initial investments.

Potential clients (share):

  • Men and women aged 30 to 50 years (80%);
  • Elderly people (10%);
  • Children (10%).

List of salt cave services

The salt cave usually offers the following services:

  • Visit for children under 6 accompanied by adults. The duration of the session is 40 minutes. The cost is 100-150 rubles.
  • Visit for children from 6 to 14 years old. The duration of the session is 40 minutes. The cost is 200-250 rubles.
  • Visit for adults. Session duration - 30 min. The cost is 300-400 rubles.

The healing properties of salt caves (disinfection, treatment of the most severe forms of respiratory diseases, restoration of the energy reserve) were discovered in ancient times. Halotherapy procedures combined with music for relaxation not only restore health, but also stabilize the nervous system - which has a beneficial effect on all areas of life.

You can open a salt room from scratch. But to get started, you need a salt cave business plan.

room

Suitable non-residential premises on the ground floor with an area of ​​at least 85 m². The optimal place for rent is a large residential area with kindergartens, schools.

Important: the premises must be of a commercial type - that is, non-residential.

Zoning:

  • Under the halochambers, where the procedures will be carried out, two rooms will be required - 20 m² (for children) and 30 m² (for adults).
  • Reception, reception desk, waiting area - 15 m².
  • Toilet, washbasin - 10 m².
  • Premises for employees - 10 m².

The average rental price in the country is 50,000 rubles.

It is important to carry out repairs in the room. Moisture-resistant drywall is suitable for walls, ceramic tiles for the floor.

Documentation

There is no fundamental difference which form of business to choose - LLC or IP. But for a beginner with a small starting capital, IP is better. You will have to spend less time on reporting and money on taxes.

To register an individual entrepreneur, you will need a standard package of documents. You need to select the OKVED code 93.04 "Physical and recreational activities." To conduct such activities, a certificate of no criminal record is required - its preparation takes about 30 days. We advise you to issue other OKVED for the sale of related goods and services. As for the form of taxation, a simplified system with 15% tax payments (income minus expenses) is suitable.

Permits must be obtained from the fire inspectorate and the sanitary and epidemiological station.

All fire safety requirements must be met:

  • the presence of a fire alarm;
  • evacuation plan;
  • availability of fire extinguishers;
  • a specially trained fire safety officer.

The equipment for the halochamber must have certificates of conformity. They are issued when purchased from a licensed manufacturer. If the room for the salt cave is rented, you need to obtain permission from the owner to use it for your own needs.

The cost of all registration and registration processes is about 20,000 rubles.

Staff

You need to hire the following employees:

There are two options: either hire trained specialists, or train newbies in business.

Responsibilities of the administrator: reception and registration of clients, formation of groups, settlement operations. This can be handled by a person with no experience.

Hiring a health worker for the position of consultant. He will be able to monitor the condition of patients during the procedure and compliance with the requirements for its implementation.

The operator monitors the operation of the equipment, selects music for sessions.

Work schedule - 5/2 with floating days off (days with a minimum flow of customers). On weekends, duties are assigned to the owner of the salt cave. Also, the owner himself prepares reports, promotes the business. You can also hire an accountant and marketer for outsourcing - but this is if the budget allows.

Salt cave equipment

There are a lot of requirements for arranging a salt room. The first is the optimum temperature. Without excess moisture, with reliable waterproofing, air filters, ventilation system. The design should be as close as possible to a natural salt cave. To enhance the effect, you can scatter salt crystals, put projectors of the starry sky.

The main equipment is a halogenerator that maintains humidity at 50% and a temperature of about 20 ° C. It sprays a saline solution. Keep in mind that the halogenerator and the cave must be located in different rooms.

The list of necessary equipment and materials is presented in the table:

The condition of the equipment is important - the effect of the visit directly depends on the quality of the halogenerator. Hence, the level of demand and income. So we recommend not to save on equipment and decoration of the premises (the latter will require about 300,000 rubles).

Promotion and advertising

In order to promote services, it is necessary to establish contacts with doctors from local hospitals and clinics. A recommendation from your doctor is a sure way to reach your target audience. Arrange with the head physician about the possibility of placing advertising booklets about your services on hospital stands.

Use standard advertising tools - the Internet, print advertising, radio. Create a website, communities in social networks, tell in detail about the advantages of halotherapy - what diseases, what forms and at what stages are treated with it.

Standard session duration is 40 minutes. It turns out 8 sessions per day. True, it is usually not possible to “score” all sessions. At unpopular times, you can offer discounts to visitors or give discounted subscriptions.

Advantages and disadvantages

Let's start with the cons:

  • If this is the first salt cave in the city, it will take a lot of time and money to promote it. It is important to think over promotion methods in advance.
  • Regarding speleotherapy, there are a number of contraindications. You may end up in court. To avoid problems, it is necessary to draw up a competent contract on which customers will sign.
  • The business is considered seasonal - demand decreases in summer. To ensure a stable income, you can introduce additional services and promotions.

The advantages include the popularity of the niche. People are interested in good health and are willing to pay for halotherapy sessions, provided that they bring benefits and improve the quality of their lives.

The second plus is high profitability and quick payback. You can count on a good profit if you work in a big city.

Profitability and payback: calculations

To start, you will need the following investments:

As an example, let's take a salt cave with an area of ​​30 m² for adults and 20 m² for children.

There are 8 sessions per day for adults and 8 for children. In one session, 9 adults and 9 children undergo the halotherapy procedure.

The minimum cost of a session is 300 rubles for adults, 100 rubles for children.

Total:
9 * 300 + 9 * 100 = 3,600 rubles per session
5 400 * 8 = 28 800 rubles per day
43,200 * 30 = 864,000 rubles per month

That is, the initial investment will pay off in a month and a half! But to achieve this level of payback, it is important to conduct a competent advertising campaign and have a minimum of competitors.

Buying a franchise: profitable or not

To open a salt room under a franchise, you will need from 500,000 to 1,000,000 rubles. When choosing a franchisor, it is important to pay attention not to the promotion of the brand, but to its experience and the scope of the service package. For a beginner, this is a reliable way to start a business, as they will be helped with the construction of a cave, halo design, equipment and materials. A franchise allows you to significantly speed up the launch of a business and use a ready-made promotion model.

As franchisors assure, salt caves are rarely closed, and both young people over the age of 20 and the elderly - 60 years or more become partners of the networks. Franchisors help in finding premises, purchase equipment on preferential terms, and sometimes train staff.

Standard scheme of cooperation: you sign a contract, then make an advance payment of 50%, then look for a room on your own or with the help of the head office staff. Then a design project is developed, building materials and equipment are purchased (sometimes it is supplied by the franchisor), and the cave is equipped. The final stage is the training of franchisees and staff. The whole process takes from 1 to 3 months.

Is the franchise profitable - you can’t answer for sure. On a monthly basis, you will give a certain share of the profits to your franchisor. But on the other hand, if he is experienced, you will save yourself from the risks of waste.

Conclusion

Before you open a salt cave, analyze the market for competition and the loyalty of the population. You can conduct a standard survey in the area where you plan to open. If there are competitors, try to offer customers the best conditions - more efficient procedures, a pleasant atmosphere, low prices, discounts, promotions, subscriptions, additional products and services.

It is important to create comfortable conditions for both children and adults in the cave - so that they would like to return again. Not only for recovery, but for a good rest and recuperation.

Salt room business plan Currently, more and more people want to open a fast-payback, in-demand and modern business - the “salt cave” complex for business. And the team of the Global Group company has been helping to do this for more than five years throughout Russia and neighboring countries. Consider all the pros and cons, costs and profits of this business. According to our […]

Salt room business plan

Currently, more and more people want to open a fast-payback, demanded and modern business - the “salt cave” complex for business. And the team of the Global Group company has been helping to do this for more than five years throughout Russia and neighboring countries. Consider all the pros and cons, costs and profits of this business. the number of artificial salt caves as a business, from 2014 to 2016 increased by 528 units within the Russian Federation.

How to open a salt cave? -

But first, decide for yourself whether you want to have a profitable, interesting, socially oriented and useful business?

At the first stage, look around how many competitors you will have in your city, how much free niche! In the top menu of our site, in the section, find your locality.

Consider the example of building a salt cave in the beautiful city of Kostroma.

As of May 2016, our directory shows 6 organizations of the type open to the public. Look at the map for their location.

At the first stage, we consider the geographical location of your business on the city map and select the premises according to the criteria and requirements that are optimally suitable for placing a salt cave for business.

Please note that the requirements for opening a salt cave with are different from the requirements for a room to work without a medical license, based on.

An approximate investment and payback plan, using the example of the construction of a salt cave:

If you would like a quote. Leave a request on our website, and our manager will advise you!

Based on the results of the calculations, we summarize the main indicators:

The area of ​​the salt cave is 20 m2. – Number of clients per session (40 minutes) – 8 people.

Number of sessions - 11 pieces. - The cost of one place is 200 rubles.

Working days per month - 30 days (on average)

Total: according to the multiplication formula, we get - 8 * 11 * 200 * 30 = 528,000 rubles per month with 100% attendance, the real average annual percentage (according to the reviews of the owners of existing salt caves) is 54% * 528,000 rubles = 285 120 rubles - the average annual revenue per month on one salt cave!

Our company offers not only construction, which, according to our experience and feedback from our clients, is profitable and cost-effective, but also help existing companies reach a new level, through, improving service and expanding services through.

In order for the result of the preparatory work to be a functional and completely ready-to-use salt room, a business plan must be drawn up in accordance with all the rules. It is understood that the future owner will take into account both general market trends and market development in a particular city or region.

A correctly drawn up and well-formulated business plan for a caving chamber will allow you to realize the goal in a few final steps so that it does not arise in the future.

Business plan for a speleochamber, halochamber

Business planning is several aspects at once that are relevant for any area, including for servicing clients who want to use the services of halotherapy:

  • taking into account market trends, market features and customer requests;
  • cost estimate (it is important that a full-fledged salt room business plan with calculations be drawn up);
  • a schedule of upcoming work with marked indicators of workload and expected income.

From the literacy of the approach of the future owner directly depends on how stable and efficient his halochamber will work; The business plan plays a key role in this.

Business plan: halocenter

To open a full-fledged halocenter capable of receiving visitors and serving them according to the latest standards, a business plan will have to be thought out in every detail. By planning the activities of the establishment in advance, its owner can foresee many risky and unfavorable situations in order not to encounter surprises.

The many problems that plague inexperienced businessmen could actually exist only in theory if they were given enough attention at the planning stage. This applies not only to proven areas of work, but also to the most innovative ones. That is why the salt cave business plan needs to be as detailed as possible.

Open a salt cave - business plan

It should be understood: before opening a salt cave, a business plan must not only be drawn up, but also verified. This is true in any case - both when looking for investors, and when planning the activity itself.

If you approach the matter competently and avoid mistakes, miscalculations, negligent and inattentive attitude, then the salt cave business plan will become the main tool for its further development.

Every day, the health and beauty industry pleases its consumers with the latest offers in the cosmetology field. At present, many people, without a trip to the resort and visits to sanatorium and treatment centers, can rejuvenate and improve their shaky health. Of course, for many businessmen, there are great opportunities in this area for creating a successful business! The most important thing in this matter is to correctly determine the direction of activity. A great idea at the moment is to create a salt cave. There is a very high demand for this type of service today. It should be noted that there is not much competition. Many experts have long been able to identify contraindications and indications of the salt cave. And people, in turn, were able to appreciate the main advantages of this procedure. Of course, if this business idea is approached correctly, it will be possible to make good profits in the future. This article should talk about . We hope that you will be able to draw a lot of useful knowledge from this article.

Salt cave as a business. What to Consider

Speleotherapy is a non-drug treatment of the respiratory system. It involves the inhalation of microparticles by a person of potassium chloride. This substance is capable of killing a large number of bacteria. These sessions are usually held near resort areas, in which many grottoes with deposits of natural salt could naturally appear. But as for the course of treatment itself, it involves a very long duration. Many residents of megacities are unfortunately deprived of this opportunity. Then, they have only one option - attending halotherapy sessions. We can safely say that this procedure to some extent is also speleotherapy. But people create the grottoes with salt deposits by hand. This is how a business is created. The entrepreneur opens a salt room, with all the conditions for a person's recovery. What is so difficult about creating a salt cave for yourself to visit? In this case, a businessman will need to think through a lot of different nuances.

First of all, this area is quite new for many consumers. It is imperative to get their attention.

And secondly, you will need to deal with the design of a huge amount of different documentation, and think about purchasing high-quality equipment. So, how should you open a salt room or cave from scratch? So that you can start your own business and get a good income in the future?

Our business valuation:

  • The initial investment will be from 500,000 rubles.
  • Very low market saturation.
  • Difficulty in creating a business - 4/10

What documents need to be prepared

Naturally, a salt cave as a business may require the entrepreneur to have certain documents. In the event that you decide to open this business alone, then you should register as an individual entrepreneur. In this case, there will be much less tax deductions, and you will spend less of your time on processing various paperwork. If you are going to create a spa that has a huge list of services? Then you should open an LLC.

A halotherapy center can be registered under various OKVED codes 93.29 - Recreation and entertainment services, 93.4 Sports and recreation activities. The most important thing in this case is not to be registered as a clinic that provides medical services. This area is quite different, and involves a large number of inspections, experienced personnel and serious financial investments. It is worth noting that the costs of opening this activity will not be very high if you open an individual entrepreneur - no more than 10,000 thousand rubles. For this line of business, you should choose a simplified taxation system. You will constantly make deductions to the tax office in the amount of six percent of your total income.

Franchise or own brand

Due to the fact that this type is very popular, a lot of different offers have appeared on the domestic market from franchisors - networks of salt rooms offering entrepreneurs to create their own business under a popular brand. The salt room franchise consists in the full support of the businessman by the owner of the chosen brand. Working under a franchise agreement, an entrepreneur will save a lot of time for starting a business and its subsequent promotion. He will not need to search for a boring room, think about conducting a competent advertising campaign. In addition, most companies offer an entrepreneur to undergo training in doing business - starting with his organization, ending with the necessary calculations of tax deductions. According to practice, a turnkey salt cave from a franchisor company can pay off much faster. In general, a salt cave franchise will prove to be the best solution.

If you decide to franchise a salt cave? You should definitely pay attention to the following organizations operating under a franchise agreement:

  • Galomed,
  • Salt+,
  • Vita Breeze,
  • halofort,
  • Speleon.

Before giving preference in favor of any franchise, you should compare the conditions for further cooperation - which organization has its own pitfalls and nuances in the service agreement! In order to create a salt room franchise, you will need 500,000-1,500,000 rubles. The amount will depend on the conditions of a particular brand. Of course, during the cooperation, the entrepreneur will need to pay a certain percentage of his own income to the franchisor. If a businessman decides to open a salt room or a cave under a personal brand, then he will face the same expenses as with a franchise. In addition, he will have the opportunity to spend less money, since the entrepreneur himself is engaged in the selection of the necessary equipment. But you should definitely take into account the fact that you will have to be well versed in all the emerging nuances - to plan an advertising strategy, branding a future company, and think carefully about the interior design of the premises. But it is worth noting that in the future, if a businessman can promote his own business, he can safely start selling a personal brand franchise.

What is the right place to do business?

While the entrepreneur is engaged in resolving all legal issues, it is possible in parallel to this case to select the necessary premises, where the future halocenter will be located. If a businessman can carefully think over the successful location of this institution, then a constant flow of customers will be provided to him. The most important rule in this case is a large cross! As a rule, a room located next to children's development centers, educational and educational institutions, and sports clubs is best suited. Most businessmen open such rooms in the buildings of large shopping or business centers. There will also be a nearby parking lot. According to sanitary standards, for 1 visitor to the salt cave, three square meters of free space will be required. It follows that when choosing a suitable room, you should definitely take into account the patency of the institution! According to practice, 50 sq.m. will be more complete to open a salon. In addition, the area of ​​the salt room itself will take no more than 25 sq.m. But you will also need an area for the reception desk, a service room for staff and visitors. Novice businessmen should not buy premises to create their own salt room or cave. It will be much easier to rent an area - much less expenses at the initial start, and there is no need to apply for huge loans from banks.

Preparation of the premises and necessary equipment

It is simply unrealistic to do the arrangement of the salt room on your own - in this case, you will definitely need the help of specialized organizations. Try to monitor the market and find those companies whose activities will be aimed at equipping halocentres. There are a large number of requirements for the functioning of a salt cave. Unfortunately, in this case, an entrepreneur cannot do without the help of specialists. In order to convert the premises into a salt room and purchase the equipment necessary for this, a businessman will need to spend at least 450 thousand rubles. You should look for those organizations that provide services with the best price-quality ratio. Most likely, the entrepreneur will seek help from those companies that are located in other localities. In this case, transport costs should also be taken into account.

How to equip artificial salt rooms:

Halogenerator. This device is the very first necessary equipment. It can provide the halochamber with salt aerosol of the required concentration. In addition, it maintains the desired humidity (50%) and temperature (18-20 degrees) in the room. Before purchasing salt room equipment, you should first decide what kind of halogen generator you need. There are several types of installations. Some devices work on the ultrasonic principle, and some grind large salt particles. As for the first option, it is much better than the first one, since the device is much quieter and produces the smallest salt particles.

Backlight. For most people, the salt room is not only a place to improve their own health. Many of them visit these rooms in order to just relax and unwind a little. As for lighting in such a room, it must definitely play an important role. It is best to equip the room with a light that can adjust the brightness, thus creating either subdued twilight or bright lighting. Lighting equipment should be installed on the baseboards, and on the ceiling, and on the walls.

Creating three-dimensional reliefs in the room . In order for the design of the room to fully correspond to the natural salt cave, it is necessary to build up stalagmites and stalactites in this place. For this, many specialists use professional equipment.

Musical equipment. Calm music in the salt room pacifies and soothes. For this, speakers should be installed in the room. The cost of equipment for a salt room will directly depend on its capacity, brand, and configuration. The biggest expense will be the purchase of a halogen generator.

  • Approximately, the average price of a generator for a salt cave is from 250,000 thousand rubles.
  • To arrange lighting, you will need at least 70,000 thousand rubles.
  • In order for music to play in the salt cave, you will have to spend 10,000 thousand rubles. You can buy salt for the salt room from a large number of suppliers.

You should pay attention to the quality of this product. The company selling this type of product must have the necessary documents that confirm the composition and origin of the salt. And the whole point is that this business requires special products - the use of Himalayan or sea salt in halotherapy is not approved by the technique! We should also not forget about the furniture that needs to be installed in the salt room. Basically, in small halocentres, the salt cave is designed for 6-7 people. It follows that you only need to purchase the right amount of comfortable sun loungers and chairs, as well as footrests. To purchase the entire set of furniture, it will take you approximately 30,000 thousand rubles.

Organization of work of the halocenter

The harm and benefits of the salt room have long been known to the great potential of the audience. Based on this, this type of activity is also good because you will not need to hire professional and highly qualified specialists. All issues related to the organization of work in the salon can be resolved by the administrator. In the future, after your business is established and its popularity grows, you can hire a general practitioner. This specialist will provide your clients with various recommendations for the treatment of diseases.

There are a number of features when creating wellness sessions that must be taken into account. Namely:

Each halotherapy session must be held at the scheduled time. You will need to make a daily schedule. In this case, the total number of clients wishing to visit the salt cave and the time of the session should be taken into account. And the whole point is that after 40 minutes of work, the halogenerator must be reconfigured. This process takes approximately 20-25 minutes. You should not force visitors to wait for their session. For this reason, all procedures must be planned in advance. Approximately, for one 8-hour day of work, halotherapy sessions can be performed every hour. It should also be taken into account that on weekdays your client groups will not be fully staffed.

Those clients who for some reason did not have time to visit the salt room should not be allowed into the room. If you open the door to this room, the internal microclimate will be disturbed. And the client will not benefit from such a session. You should agree in advance with the client about the time of the procedure, in order not to lose your earnings. You also need to think about what is the best price for a halotherapy session. Many firms offer customers different prices, everything will depend on the location of this halo salon. The average cost of a session varies from 200 to 300 rubles. Reduced price for children.

How to develop a business.

The salt cave is great, but it's worth knowing how to open it correctly. In addition, you also need to promote your business in order to get more profit.

After you receive a license for this type of activity, and the halocenter is completely ready for opening, you need to think about promoting this institution. The more people can learn about healthy procedures, the more income you can earn. Publication of ads in various thematic magazines, advertising on TV and radio. Try to use all kinds of marketing tools. A good return will be observed if you enter into cooperation with various educational and medical institutions. Here you can leave all kinds of brochures, brochures, which will talk about the benefits of halotherapy. It will be good if you can negotiate with the doctors. Let these experts provide their patients with recommendations about the benefits of your institution. You should also consider creating your own website. Attracting customers is not that hard. It's much harder to make them permanent for yourself.

The following factors must be taken into account:

The administrator of the salt room must provide clients with detailed advice, try to explain to them the main features of the session.

Try to offer visitors promotions and discounts. For example, during weekdays or early hours, you can offer a lower price for visiting a salt cave. Thus, you will be able to develop the loyalty of your customers to your company in a short period of time.

A great idea would be to sell gift certificates that all visitors to your salon can buy.

Very often, halotherapy procedures are visited by mothers with their children. A salt cave for kids will be not only useful, but also interesting. It is also necessary to think about discounts for a certain category of citizens - for example, veterans, people with disabilities, pensioners. If you have already managed to create 2-3 groups in social networks, constantly hold draws among the participants, where the winner will get a discount coupon and various gifts. You can also hold free seminars in which doctors will talk about the benefits of visiting salt caves.

What profit can be expected from this business

The net income that you will receive from your business depends on the set price for the procedures and the total number of visitors. In order to purchase a halogenerator and other equipment for a salt cave, to carry out repairs in the premises and to debug the work of the institution, you will need at least 500,000 rubles. If the salt cave is designed for 6-7 people, and each session is fully staffed, you can earn 1400 rubles. And this at a cost of 200 rubles. And for an 8-hour day you can get 11,200 rubles. monthly income in this case will be 336,000 rubles. and the profit may be even greater if the working day is 12 hours long.

An overview of a business model that does not require large investments and brings a stable income - a salt cave (halochamber). On the example of the franchise of salt caves "Vita Breeze".

The halochamber provides a health-improving service, which will be especially popular in large cities. The client is located in a comfortable deck chair and undergoes a session, during which he breathes air saturated with salt crushed to microparticles. This allows you to cleanse the lungs, bronchi, sinuses, removes accumulated harmful substances, microbes, relieves inflammation and improves human immunity. Halotherapy sessions are indicated for asthma, allergies, respiratory diseases, rhinitis, sinusitis, frontal sinusitis, acute respiratory viral infections, postoperative conditions, in the off-season, periods of stress.

Basically, these are residents of large cities, especially in regions with unfavorable environmental conditions. If this is a satellite city of a large industrial enterprise, halochambers are simply necessary there. Unfortunately, we do not yet include such concern for the health of employees in labor protection. Milk for harm - and enough. At the same time, statistics show a constant increase in diseases in such regions.

Our clients can be divided into three main groups:

  1. Children. Among them, allergies, broncho-pulmonary diseases, ENT diseases have become massive. In kindergarten, every second child has problems. Parents prefer not to heal, but to undergo halotherapy courses, naturally cleanse the body, and carry out prevention.
  2. Middle-aged people (30-45). Often ex-smokers, those who live in a big city in a very stressful rhythm.

    Business Idea: Salt Cave

    When the understanding comes that the resource of the body is not infinite, they come to the salt cave to clean themselves and just relax and unwind.

  3. Older people (55+). Most often they already have a "bouquet" of diseases, they have been prescribed handfuls of pills, antibiotics, and operations more than once. There is an idea that all these chemical attacks do not give an effect for a long time, and then the side effects then have to be treated separately.

Promotion channels

The main channel for promoting the service is the Internet. The Vita Breeze website is optimized and constantly promoted in search engines, it is in the top ten for the main queries. Active promotion is carried out in social networks, all channels of interaction with clients are used, such as vkontakte, Instagram, etc. Stars, VIP-persons, popular media personalities are involved in the promotion.

Active business support — local and seasonal promotions. Franchisee "Vita Breeze" can attract customers by periodically holding free sessions for groups from nearby kindergartens and schools, employees of business centers, and industrial enterprises. As practice shows, up to 30% of those who have passed a session in a salt cave become clients and purchase a subscription.

Before the start of the high season (autumn and spring), competitions can be held, the prize in which is subscriptions to sessions in the halochamber.

Media involvement is also a tool for attracting attention and informing. For example, journalists willingly cover charitable events when children from orphanages and nursing homes who suffer from serious illnesses undergo halotherapy sessions.

Features of doing business

There is seasonality in salt caves, in summer the flow of customers can decrease by 20%, but with proper organization of marketing support, the seasonal drop can be reduced. For example, it is necessary to involve people in especially hot periods, in the event of fires, smog. It is necessary to focus on attracting office workers, those who cannot travel outside the city in the summer, and older people who can take a break from the heat in a comfortable and cool atmosphere. From May 25 until the beginning of September, the main decrease in inflow is due to children.

Name

Appointment.

Price, in rubles

Device for dry salt aerosol therapy group dosing ASA-01.3 Model "Prima"

A basic, compact device that allows you to fully implement the method of controlled halotherapy.
120 m3.

Smart model

Modern apparatus for controlled halotherapy.

With software-electronic system HALOSMART and software package HALOCONTROL®.

Communication with the machine via the Internet, the possibility of wireless control from a tablet PC, prompt system, procedure history, help system

The volume of the treatment room up to 120 m3

This information is not distributed in the public domain.

Group dosing device for dry salt aerosol therapy АСА-01.3

Model "Professional"

Innovative device with the possibility of autoloading the salt preparation, With a software-electronic system HALOSMART and software package HALOCONTROL®.
Communication with the device via the Internet, the possibility of wireless control from a tablet computer, a prompt system, a history of procedures, a help system.
The volume of the treatment room up to 120 m3.

This information is not distributed in the public domain.

Feasibility Study*

How much money do you need to start a business?

Capital investments

Monthly expenses

Revenue (minus tax 6%)

Comments

Break even point with sublease

Break even

Download the financial model and make individual calculations directly to your parameters.

* All calculations are provided by Vita-Breeze. The proposed business model is unfamiliar to Moneymaker Factory specialists, and we cannot assess how realistic the figures presented are. In general, the proposal is interesting (activities related to improving health are a very promising direction) and, probably, with the right organization of the business, it can be very successful.

Questions and answers on the topic

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Salt cave (halochamber) - earnings from the air

Are you looking for an original and promising idea for your own business? Well, then it's time to act! Start your business with us - a team of active and motivated professionals who are ready to provide consulting and technical support in the development of a private halo complex. Opening your own salt cave can be considered a thoughtful and profitable investment of money, since services related to wellness procedures will always be relevant and in demand.

Suggestion for you:

  1. Not only private entrepreneurs are invited to cooperate, but also large-scale corporations that care about the health of their staff
  2. We take care of all organizational issues, including the design stage, delivery of equipment and the construction of the complex itself.
  3. You get detailed advice and training as a bonus!
  4. We guarantee that the opening of a salt cave in your city will become a 100% profitable business, especially given the high level of seasonality - caves are visited in autumn, winter and spring for the purpose of healing, and especially passionate lovers even in summer.

Complete set of the program "Open your salt cave":

  • Consultation of specialists on the choice of premises and specialized equipment
  • The equipment purchased by you is delivered by our employees to the facility and installed in compliance with all standards.
  • Training of your staff and professional application of the salt layer
  • Consulting support at every stage of organizational and construction work

We offer you to get acquainted with the profitability of this business project in more detail:

  • As an example, let's take a salt cave with an area of ​​18-30 m2
  • With a 12-hour working day, the session lasts 40 minutes
  • There are 12 sessions per day, with breaks of about 20 minutes
  • The cost of the session - at least 300 rubles per person
  • 8 people visit the cave for 1 entry

Total:

  • 12 sessions x 8 people x 300 rubles = in one day the profit is 28,800 rubles.
  • What in 30 working days will equal 864 thousand rubles.

P.S. Let's assume that the occupancy will not be 100%, and we will make a discount for a 40% decrease in the attendance of the salt cave.

How to open a salt cave

As a result, we get the amount of 518,400 rubles, which, after deducting the wages of your employees, utility bills and rent, as well as advertising costs (we take this amount as equal to 40% of income), makes a profit of at least 311,040 rubles per month.

Summing up, we can say that the average payback period for a salt cave is 4-6 months.

Evaluate the benefits of your own business by taking advantage of our offer! Below, you can get acquainted in more detail with the options for completing the salt cave from the Institute of Preventive Medicine of St. Petersburg.

Name of product Specifications Unit ism Qty
Health-improving and naturotherapeutic complex "Halokamera"
Composed of: Set 1
Apparatus for group aerosol therapy with sodium chloride "Halogenerator AGG-03" Supply voltage 220 V, frequency 50 Hz, el. power is not more than 50 W., the built-in timer ensures the operation of the generator in automatic mode, it is equipped with an air filter. PC. 1
Aerogalit® Highly dispersed powder of sodium chloride with a particle fraction of 1-5 microns. Fl. 500
Lamp "Energy Crystal P.P. Gorbenko" Supply voltage 220 V, frequency 50 Hz, made of sodium chloride single crystal PC. 4
halodesign Application of a special multi-layer salt coating on walls and floors, smoothing sharp corners of walls and floors
Dolby 5.1 speaker system Availability of CD/MP3, FM tuner PC. 1
Psychosuggestive programs on CDs for adults and children Relaxation CDs, at least 45 minutes each Set 1 (4pcs)
Chaise lounge chair Typical PC. 5
Connection and adjustment of equipment, training of technical personnel at the workplace
medical technology Set 1
Technical documentation Set 1
Development of technical specifications
Delivery of equipment
The total cost of a complete set is 390,000 rubles. 00 kop.*
* — the package does not include the cost of salt, the cost of liquid glass, and travel expenses

Dear colleagues and partners!

We invite you to join the all-Russian network of salt caves "GALOROOM".

Joining the all-Russian network of salt caves GALOROOM has a number of advantages:

  • Obtaining consultations at the opening of the Salt Cave halocomplex,
  • Provision of a ready-made corporate identity package (brand book),
  • Templates and texts for advertising booklets,
  • Scientific and methodological support,
  • Legal support,
  • Conducting educational programs and seminars,
  • Availability of a common corporate website,
  • Special conditions for the supply of consumables
  • Special conditions of service.

The all-Russian network of salt caves GALOROOM, created by the St. Petersburg Institute of Preventive Medicine, has pronounced competitive advantages over other Salt Cave halo complexes. The GALOROOM brand is already a sign of quality, and the patronage of the St. Petersburg Institute of Preventive Medicine and personally the author of halotherapy and halohealing technology P.P.Gorbenko guarantee the high efficiency of the services provided.

Conditions for joining the GALOROOM network:

  1. On the condition of purchasing the “Lux”, “Third generation” and “Premium” halocomplex, the Galoroom franchise is provided free of charge.
  2. The Galoroom franchise is provided only on the condition that the halocomplex was created by specialists from the St. Petersburg Institute of Preventive Medicine.
  3. For Standard halocomplexes, the Galoroom franchise is provided on a paid basis at the rate of: 50,000 rubles.
  4. Monthly payments - royalties - 10,000 rubles per month.

Galoroom franchise is not available on the territory of St. Petersburg.

Advantages

good for health, nice atmosphere inside the room

Flaws

prices without promotions, location is not always close to home

Details

While still a student, I learned what a halochamber or simply a salt room is.

Business idea No. 100: calculations and nuances of opening a salt cave

Then a pulmonologist prescribed it to me as a complex treatment and I visited it for free. Such a room was at the hospital, the standard course was 10 days. A room lined with sea salt on all sides: walls, floor, ceiling partially. I usually went there in the morning, all the patients lay down on comfortable couches, covered themselves with a blanket, after which the light became dim and quiet soporific music was turned on. In general, in the morning hours, everyone was simply asleep there, the procedure lasts 40 minutes. Then I didn’t particularly notice the effect of this inhalation of salt vapor, although now I’ve become thoughtful, after those procedures I didn’t have ENT diseases for a long time.

And just recently, I remembered that not only in the hospital you can visit the halochamber. In many cities, this is already mostly a business, that is, you pay money and go through procedures. First, I looked on the Internet to see if there is such a room near the house, in principle there is, but the prices there are considerable, and you need to go through a course of procedures in order for the effect to be.
Honestly, a little toad choked. Then I decided to look at Groupon and Biglion, whether there are similar promotions there. And, lo and behold, I found, but not one, but four! I chose the one that was at least somehow closer to us and it was convenient to get there. I bought a coupon for myself and my daughter, signed up.
We went the very next day after the purchase. In the hall they took off their outer clothing and shoes. Slates and shoe covers are provided there, you can also bring your own shift. And it is better to take thick socks with you, not for hygiene, but so that salt does not get under your clothes. At the appointed time, all visitors enter a special room, everything is covered with salt in it, there are armchairs in rows, they give out blankets.
What pleased me is that there is a corner with toys for the kids: scoops, buckets, cars, etc. It is clear that it is difficult for children to sit in a chair for 40 minutes. In some cells, TVs are hung, but ours was not, and you can’t bring gadgets with you so as not to disturb other visitors. You can’t take a book either, since the light is dimmed there, you still spoil your eyes in small letters to peer. At first, my daughter and I played with a spatula and a bucket, then we scratched markers on the board, then I nevertheless sat her in a chair with me and began to tell fairy tales, in general, I distracted her as much as I could. After the procedure, be sure to wash your hands and face with water, in short, get rid of the salt that has got on the skin.
Now I want to talk a little about the principle of operation of the halochamber. Because when I first went there, I thought that the whole point was in the salt itself, with which the room was littered. But not only in it, as it turned out. As soon as all visitors enter the room, the door closes tightly and the halogenerator is turned on (a device that sprays fine particles of salt, or rather even salt ions, due to their size, they penetrate deep into the lungs). The generator hums a little during operation, but it is not noisy, as if the wind is blowing. The temperature in the cell is comfortable, but it’s not at all warm there, if you sit, it’s really better under clothes. Humidity is also maintained. In general, it is very easy to breathe there.
There are many indications for visiting such a room: frequent and prolonged colds and colds, bronchial asthma, bronchitis, allergies, dermatological problems, angina pectoris, rhinitis, tonsillitis, etc.
There are also contraindications: kidney disease, stomach ulcers, heart defects, tumors, diabetes.
It's such a period now that everyone around is sneezing and coughing, so it's quite a good idea to take a course of procedures in a salt room than to swallow medicines.

Ratings

Cost: 260 rub.

Usage time: at times

Year of use of services: 2015

Tambov OFAS Russia on July 15, 2015 recognized the advertisement of salt caves "SOL +" as violating the requirements of paragraph 6 of part 5 of article 5 of the Law "On Advertising".

The meeting of the Commission was open, it was attended by representatives of the press and a citizen who became interested in this advertisement, as she planned to take her child to a healing session in a salt cave.

So, in the spring of 2015 in Tambov, the activities of the salt caves "SOL +" were actively advertised. The advertising structures contained the following information: “SALT + Salt Cave. Indications for use: respiratory diseases (asthma, bronchitis, cough, etc.; ENT diseases (allergies, rhinitis, sinusitis, etc.; skin diseases (neurodermatitis, psoriasis, eczema, etc.); for the rehabilitation and prevention of the body (ARVI, Influenza, vegetovascular dystonia, increased immunity); also halotherapy has a beneficial effect on the psychological state. Sign up by phone. Contraindications are possible. Consultation of a specialist is required", "Does the child often get sick? Cough, colds and SARS? SALT + Salt cave. Sign up by phone ", etc.

The information indicated in the advertisement created the impression that in the salt caves "SOL +" there is a medical service "halotherapy" - a method of treatment and prevention of various diseases, based on the healing effect of the microclimate, similar to the conditions of underground salt caves.

The person carrying out entrepreneurial activities for the provision of the advertised services is Phoenix LLC, which does not have a license to carry out medical activities, in addition, the AGG-03 Aerohalitegenerator device used by the society in the caves is not medical.

According to par.

Salt Cave Business Plan

6 h. 5 art. 5 of the Law "On Advertising" in advertising is not allowed to indicate the medicinal properties, that is, a positive effect on the course of the disease, the object of advertising, with the exception of such an indication in the advertisement of medicines, medical services, including methods of prevention, diagnosis, treatment and medical rehabilitation , medical products.

The case materials were handed over to an authorized official to initiate an administrative offense case against the guilty person. For this offense, administrative liability is provided in the form of an administrative fine for legal entities - from one hundred thousand to five hundred thousand rubles.



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