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Anticafe is the best. The best places in the city

Anticafe Butterflies is a modern, comfortable space for work, as well as a startup community that unites creative people. The anti-cafe concept is based on contemporary art, expressed in the atmosphere, people and interior. The main feature of the format is the payment method - they pay only for the time. Tea and coffee in anti-cafe are treated free of charge.

Butterfly Anticafe is a space that inspires to create and contemplate:
- A place where today's youth, united by the idea of ​​contemporary art, can
work, relax and study, exchange ideas, experience and have fun.
- A place where people of art can exhibit their work and invite to personal
exhibitions to their audience.
- A place where anyone can become part of the creative community, get acquainted with
works of contemporary art, to work in a creative atmosphere.
- A place where educational workshops in the field of contemporary art are held.
- A place that easily transforms from a working space into a territory for
themed weekend get-togethers.

Butterfly Anticafe is a creative atmosphere where all conditions for the development of people are created. Anticafe owners believe in the power of change, so Butterfly anticafe does not stand still and encourages all its friends to change with it! To do this, Butterfly anticafe organizes trainings, seminars, lectures on a variety of topics: from presentation skills to the rules of communication with the opposite sex. Butterfly Anticafe regularly conducts professionally oriented master classes in photography, video shooting and other disciplines. Butterfly Anticafe is open to any new experience and this pushes it forward.

The philosophy of anti-cafe Butterflies: "It's time to change." We encourage people to change, because we ourselves are different. We have changed the approach to public institutions, therefore: - we do not smoke and do not drink, because Butterflies anti-cafe is a socially oriented project; - we have affordable prices so that everyone can afford anti-cafe; - we have tea, coffee and desserts for guests for free, but people come to the anti-cafe not for this.

The soft drink bar offers a very large selection of coffees, tea bags, biscuits, cream pies and even homemade biscuits. Plus, in the Butterfly anti-cafe, visitors are allowed to do something that is not allowed to do in any ordinary cafe - they can not order anything at all, but simply eat the food they brought here with them.

As entertainment, visitors are offered various board games, the latest press, mafia, a game console and wi-fi. Nothing and no one can prevent a person here from doing what he wants. People come here to read, work, play and so on.


An unusual design is also conducive to communication and creativity in Butterflies. The interior is made in light colors. The furniture in the anti-cafe is all white, only gray ottomans with blue blankets make the interior a bit colorful. Daylight and spaciousness make the anti-cafe room simply huge, give a feeling of cleanliness and freedom.

The organizers of this extraordinary cafe say that the well-known architect of Russia Kiselev Sergey Borisovich used to live and work in this room. In their opinion, he gave this place all his energy and positive attitude. Also, employees assure that the walls of the anti-cafe have a soul. Maybe that's why this place became so popular so quickly: just a month after the opening, people were already crowding here. And a long line even went out onto the stairs, and only in the late evening did it dissolve.

According to the authors of this business idea, the basis for the concept of this extraordinary anti-cafe, in which the actual time of stay is paid, and not the ordered dishes, was the idea of ​​"a foreign place" by the famous sociologist Ray Oldenberg. According to this idea, it is with the help of an outside place that you can temporarily forget about problems at work and household chores. This idea has much in common with Freud's own concept of happiness. According to her, happiness is "when there is a favorite job and a loved one."

Only Oldenberg's idea has a small addition: "work with pleasure when no one interferes."

In 2011, the first establishment was opened in Moscow, where payment from visitors was charged not for what they eat and drink, but for the time spent. At the same time, tea, coffee and simple sweets are owed to the guest conditionally free of charge, and he can bring any other food with him. With this seemingly strange business model, pay-per-time cafes are multiplying and popping up in other cities.

The idea of ​​such a cafe was first embodied in 2010 by Ivan Mitin. With friends, he opened an institution called "Tree House", where everyone could drink tea and sit all day with a book, and when he left, he left money, no matter how much it's a pity. The following year, it was decided to put the project on the rails of the business. This is how "" appeared. In less than a year, Ziferblat has turned into a network of several cafes in major cities of Russia and Ukraine.

During the same period, several more cafes with payment by time were born in the capital: "", "Local Time", "TimeTerria", etc., and it was with the light hand of "Butterflies" that this format was called "anti-cafe".

At the entrance to the anti-cafe, the guest receives a red-green magnetic card, on which the entry time is fixed. Additional purchases are also entered on this card, and it, turned up by the red or green side, serves as a beacon for other cafe visitors - whether the person is ready for new acquaintances. When leaving, the cashier takes the card, fixes the time and unlocks the exit turnstile. In "Butterflies" and "Dial" the price per minute of stay is 2 rubles.

But what to do in anticafe? You won’t be able to eat here - the kitchen, one might say, is missing. Maximum - sandwich and ice cream. By the way, this is what allows the institution to be registered not as a public catering, but in the class of "organization of events", thereby avoiding a lot of expenses and tedious checks by control and coordinating authorities. But in such establishments you can drink tea, coffee, and you can bring food with you. It is convenient to work here, be creative, play board and computer games with friends, negotiate, read books, watch films at specially organized screenings, attend lectures and master classes - in general, do whatever your heart desires, with the exception of drinking alcohol. and smoking (you can smoke outside).

The space of the cafe is easily transformed to the needs of each specific day. There is a projector, a computer, an MFP, a flipchart, stationery, a game console, board games, books and, of course, wireless internet.

Different people come to the anticafe - someone works here, someone plays Mafia with friends in the evening - but the core of the audience is students. They usually have nowhere to gather: it is expensive in an ordinary cafe, their parents are at home, and in Russia, including Moscow, there are no suitable public places. Only recently, Gorky Park received a human appearance and normal infrastructure, but what is one park for a huge Moscow?! And in other cities there is not even one such park.

What anti-cafes in Moscow offer the lowest prices? Where is it cheaper to spend time in a cafe in Moscow?

Cafes have become widespread in Moscow, where you pay only for the time spent in it, and tea, coffee and simple treats are provided for free. Such places are called differently: free spaces, clubs, cafes with a per-minute payment, anti-cafe. Despite the difference in names, the principles of operation of such institutions are similar. In such cafes and clubs there is no full menu, but there is an opportunity to bring food with you, or order its delivery.
In free spaces there is everything you need for both leisure and work. For example, almost everywhere there are various board games, as well as various events - lectures, master classes, concerts, etc. Halls equipped with sockets, free wi-fi, libraries, film projectors, MFPs, etc. are provided for work.
In almost all anti-cafes and free spaces, alcohol and smoking are prohibited (it is allowed only in specially designated areas).
Talking about Moscow's anti-cafe, one cannot but touch on the history of their origin.
Similar pay-per-minute cafes began to open in the capital from the end of 2011, and the pioneers of this business were Ivan Mitin and Indira Staringat, who came up with the Tree House entertainment club, which resembled a home cafe. Studio guests were asked to pay as much as they saw fit. This money was used to pay rent and other expenses, including tea, coffee and treats for guests (cookies, gingerbread). The cafe became very popular and could no longer accommodate everyone, so the idea of ​​\u200b\u200bexpanding arose. And so the idea arose to create a free space "Dial", where visitors pay not for food, but for the time spent there.
The first anti-cafe "Ciferblat" opened on Pokrovka, then the same leisure zones appeared in other cities - St. Petersburg, Kyiv, Nizhny Novgorod, Odessa, Kazan. They also appeared in other countries. There are also several such cafes in Moscow. The founders call their project a free space or cafe. A cozy homely atmosphere has been created here without the pathos of a restaurant so that a person can temporarily relax from the crazy bustle of the big city. In "Dial" you can drink tea, coffee, you can bring food and drinks with you. Here you can work, be creative, relax with friends, read a book, in general, do whatever your heart desires, with the exception of drinking alcohol and smoking (you can smoke outside).
Now in Moscow, and in other cities as well, there are a huge number of anti-cafes, free spaces, cafe-clubs and other entertainment clubs with a per-minute payment. Anticafe are popular mainly among young people. They usually spend 2-3 hours in an anti-cafe, and if they play games, they stay up to 5 hours. This is a very interesting format of an entertainment venue, very convenient for gathering large companies who want to have fun. I note that over the past year anti-cafe in the capital has not decreased, but, on the contrary, has increased. Each of them strives to somehow stand out. Some position themselves as board game centers, others make indulgences on the menu, allowing alcohol, and others increase the number of their branches. In general, anti-cafes have now firmly occupied their niche in the cultural life of Moscow.

As for prices, there is not a particularly strong spread. The cost of a minute ranges from 1 to 3.99 rubles, but, nevertheless, this was the determining criterion in compiling the anticafe rating.



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